Apr 04, 2018 By Robert DeSisto

Moving From Clicks to Conversation: Finally Analytics You Can Use

No one debates that data is valuable to make fact-based business decisions. The problem is that gaining insight from the data requires too much of the time from a busy salesperson or customer service agent, causing them to not take advantage of that data. When analyzing this dilemma, lets start... Read More

Analytics, IT, Artificial Intelligence

Apr 03, 2018 By Ross Guthrie

AI Will Pay Huge Dividends for Brands by 2020. Here’s How.

A recent research report by Deloitte Digital and Salesforce found that, while the potential business impact of AI is massive, adoption rates are still low. Why isn’t AI used more often? Adopting AI can be a major effort, especially when underlying data is disconnected and messy, but brand leaders’ investments in AI promise to pay big dividends in the future. Here’s how.... Read More

Commerce, Retail Insights, Artificial Intelligence

Mar 29, 2018 By Cathy Mcknight

How a Unified Audience View Helps B2B Marketers Reach More Targeted Audiences

Digital advertising is expected to grow by approximately 18% globally in 2018, to $269 billion, according to data reported on statista.com. Given this expected double-digit increase, digital advertising must be working — right? Maybe. Maybe not. There are results — and then there are the right... Read More

B2B Marketing, Marketing, Artificial Intelligence

Mar 19, 2018 By Amy Weaver

Year Up's CEO on Closing the Opportunity Divide

America’s workforce has a problem: there’s a surplus of middle-level jobs sitting vacant, while there’s a sea of untapped talent. This gap is known as the opportunity divide, where social and educational forces limit access to economic opportunity for large sections of the population. The Fourth... Read More

Careers, Leadership, Low Code, Leadership Insights, Artificial Intelligence

Mar 15, 2018 By Nick Johnson

How To Turn 15 Developers Into 100

As part of our collection of interviews on the impact of low code and citizen development on IT departments, we were fortunate enough to talk with two IT executives from BMC Software: David Riggan, VP of Solutions Delivery, and Sudheer Sura, who manages the Salesforce practice for the company. The... Read More

IT, Low Code, Leadership Insights, Artificial Intelligence

Mar 13, 2018 By Nick Johnson

How Developer Skills Can Keep Pace with Tech Change

The World Economic Forum’s “Future of Jobs Report” shows that some skills that are key to today’s labor market won’t even be on the list by 2020. Tech is changing at an exponential rate, and skills along with it. For companies, demand for highly skilled developers is higher than ever. Meanwhile... Read More

IT, Innovation, Careers, Low Code, Leadership Insights, Artificial Intelligence

Mar 12, 2018 By Nick Johnson

Learn How AI Will Power Future Business Success with Salesforce at IBM Think!

On March 19th - 22nd, 40,000 people will descend on the Mandalay Bay in Las Vegas for IBM’s annual Think conference to debate, discuss and learn about the future of AI, cloud and IT. We’re excited to join in the discussion as a premier sponsor of the event. We’ll be talking about the exciting... Read More

Events, IT, Artificial Intelligence

Mar 02, 2018 By Andy Simmons

How to Make AI a Reality at Your Company

Artificial intelligence is dominating marketing conversations these days. For all the chatter, many companies still haven’t made the leap toward investing in AI. According to the fourth annual “State of Marketing” report, about half of marketing leaders currently use AI in their organizations.... Read More

Marketing Cloud, Marketing, Artificial Intelligence

Mar 01, 2018 By Adam Blitzer

Introducing the Supercharged Sales Cloud Einstein: Predictions, Insights, and Productivity

Ask any rep what their favorite part of the day is, and chances are that their answers won’t involve the words “logging” or “data.” Ask managers what they really want from their sales teams, and I bet you that they’ll ask for more visibility into what their reps are doing and for their reps to... Read More

Sales, Sales Cloud, Artificial Intelligence

Salesforce.com

Artificial Intelligence

How The Future of AI Will Impact Business

Moving From Clicks to Conversation: Finally Analytics You Can Use

AI Will Pay Huge Dividends for Brands by 2020. Here’s How.

How a Unified Audience View Helps B2B Marketers Reach More Targeted Audiences

Year Up's CEO on Closing the Opportunity Divide

How To Turn 15 Developers Into 100

How Developer Skills Can Keep Pace with Tech Change

Learn How AI Will Power Future Business Success with Salesforce at IBM Think!

How to Make AI a Reality at Your Company

Introducing the Supercharged Sales Cloud Einstein: Predictions, Insights, and Productivity

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