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Leadership insights

Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

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Jun 19, 2020 By Sally Farrow

It’s True — Data Changes Lives. Just Ask Para Mobility

Can data drive sales and also fuel passion? Yes, says Trailblazer Para Mobility. Their implementation of a Salesforce CRM has empowered their sales team to create meaningful solutions for vulnerable customers and communities.... Read More

CRM, Customer Engagement, Data Management, Customer Service, Sales, Customer Story

Jun 18, 2020 By Gisele Kapterian

Q&A: Data, Trust and Government Service Delivery With Miguel Carrasco and Gisele Kapterian

Gisele Kapterian and Miguel Carrasco on the relationship between service delivery and trust, and how governments can deliver services with speed and impact.... Read More

Service, Public Sector, Customer Engagement, Customer Experience

Jun 17, 2020 By Tiffani Bova

Get Ready for Growth: What SMBs Need to Know to Expand With Success

Tips and expert insights to help you plan for growth. Salesforce launches a new Growth Toolkit to help small businesses during challenging times. Tiffani Bova, Global Growth Evangelist, Salesforce, shares her business growth expertise and highlights from the Growth Toolkit.... Read More

Small Business, E-Books, Digital Transformation

Jun 16, 2020 By Salesforce

Six traits of great sales reps

Having difficulty hiring a great sales rep? These are the 6 traits you should look for when next building your sales team.... Read More

Customer Engagement, Sales, Sales Strategies

Jun 12, 2020 By Salesforce

Innovation and Business Transformation: How to Maintain the Current ‘Can Do’ Culture

Has your team delivered a six-month project in days? Built a customer community, stood up a remote service centre, launched a commerce site? Here’s how to work out how they did it and maintain that momentum.... Read More

Innovation, Leadership Insights, Work.com

Jun 11, 2020 By Salesforce

The Future of Retail Is Digital: Consumer Behavioural Change Set to Stick Around

Consumer behavioural change drove 262% online retail revenue growth in April across ANZ — and it’s not changing back. James Johnson on the future of retail.... Read More

Consumer Goods, Customer Engagement, Ecommerce, Retail, Retail Insights

Jun 10, 2020 By Salesforce

Social selling’s role in the sales process

Is your sales team scrolling their social feeds? They’re not slacking off, their social selling. Social media is now a legit sales platform, here’s how to make it work for your team.... Read More

Sales, Sales Strategies, Social Media, Social, Customer Engagement

Jun 02, 2020 By Jo Gaines

Infographic: How IT Leaders Can Build Employee Advocacy

The APAC Employee Engagement Report, released today, provides critical insights to help IT and people leaders as their businesses normalise operations and accelerate out of the current crisis. Jo Gaines on the relationship between technology and employee advocacy.... Read More

IT, Productivity

Jun 01, 2020 By Salesforce

The CIO's Role in Crisis Recovery

In a crisis, there are three tracks that businesses progress through, and the CIO plays a central role in each. Understanding these tracks makes it possible to identify systems that will empower plans and accelerate strategies.... Read More

CIO, IT, Leading Through Change, Leadership

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