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The Basics Of CRM, For Dummies

Data-Driven Marketing: How to Spend Less and Deliver More

Real Trailblazer Stories to Inspire You

January 26, 2022 By Salesforce UK

Insurance Customer Experience: It Starts inside the Business

With disruption hitting financial services businesses from all angles – fintech challenger brands, online aggregators, not to mention macro-economic factors and regulatory stress – it’s no surprise banks and insurers are going all in on customer experience.... Read More

Customer Experience, Customer Engagement, Financial Services

December 12, 2021 By Salesforce UK

End-to-End Customer Experiences in Logistics

Find out how to deliver consistent end-to-end customer experiences in logistics and how to stay ahead of the competition.... Read More

Customer Experience, Customer Engagement, Customer Service

August 9, 2021 By Musidora Jorgensen

Digital Transformation for Revolutionised Customer Service in Utilities

Find out why digital transformation in the utilities industry is critical in order to empower employees, create value and elevate the customer journey.... Read More

Digital Transformation, Customer Experience, Customer Service, Customer Engagement

August 6, 2021 By Grace Meldrum

Going Direct-to-Consumer, the KIND Way

The pandemic changed the way we all shop, going direct-to-consumer is more important than ever. Learn how food company KIND creates deeper customer connections with an innovative ecommerce channel. ... Read More

Direct-to-Consumer, Digital Transformation, Customer Experience, Consumer Goods, Retail, Commerce

July 22, 2021 By Peter Scott

Turning Customer Loyalty into a Differentiator

One of the biggest changes we’ve seen over the last 18 months is around how consumers engage with businesses. As the COVID-19 pandemic has progressed, people have changed their shopping behaviours, basing their buying decisions on convenience and availability.... Read More

Customer Engagement, Customer Experience

July 21, 2021 By Philip Neal

The Five Future-Shaping Trends High Tech Companies Need to Know

Businesses in high tech industries have always been experts in what they do, but the constantly changing tides of the ‘next normal’ will demand a new focus - an expertise in people.... Read More

Customer Experience, Customer Engagement, High Tech

July 5, 2021 By Salesforce UK

How Data and Digitisation Powers Simplification, Even for Regulated Industries

Arman at LendInvest (a non-bank mortgage lender and investment platform) shared how they have successfully used their data and market expectations in accordance with the regulators to fulfill their mission to be a digital-first company with a seamless customer experience. ... Read More

Financial Services, Digital Transformation, Customer Experience, Customer Engagement

June 30, 2021 By Salesforce UK

Grow Business and Professional Services Digitally: With the Power of Human Connection

At Salesforce: Innovate Together we were joined by Stephen Gee, Chief Revenue Officer, GDS Group. This global event-management company provides business leaders with intelligence to make better decisions.... Read More

Digital Transformation, Customer Experience, Customer Engagement

June 28, 2021 By Salesforce UK

Financial Services in the New Normal: Experience Is the Product

At our celebration of digital innovation, Innovate Together, we heard from successful leaders on how to deliver amazing customer experiences beyond products and services. ... Read More

Customer Experience, Digital Transformation, Financial Services

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