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The Basics Of CRM, For Dummies

Data-Driven Marketing: How to Spend Less and Deliver More

Real Trailblazer Stories to Inspire You

August 16, 2019 By Salesforce UK

How Housing Providers Can Adopt a Customer-Centric Mindset

The UK housing market is fragmented and far from digitised. The time has come for a more connected, customer-oriented approach.... Read More

Customer Experience, Customer Service

July 19, 2019 By Kelly Singsank

The Future of Customer Experience: A Conversation with Salesforce’s Chief Future Officer

I had the honour of sitting down with Peter Schwartz, SVP Strategic Planning and Chief Future Officer at Salesforce, for some insights into what this world of CX will look like in the future... Read More

Customer Service, Customer Experience

July 17, 2019 By Koser Khan

How Addison Lee Turns Great Ideas into Great Outcomes

Whether he’s plotting how to transform his family home or the Addison Lee customer experience, Matt Baker loves to seize the technology advantage. We talked to Matt about how he turns great ideas into great solutions.... Read More

Trailblazer Story, Customer Experience

July 5, 2019 By Stuart Mills

Customer Experience, Pace of Change, and Why Agility Is Key

In the pace of change across all industries today, it is impossible for companies to survive and thrive without prioritizing impact, being nimble and responsive to market conditions, and ruthlessly focusing on customer success... Read More

Customer Experience, Digital Transformation, IT

June 12, 2019 By Ana Lara

How SMBs Can Create 'Star Quality' Customer Experiences

You want to grow your business without compromising on customer experience. Here’s how you can scale up, without letting your customers down...... Read More

Customer Experience, Trailblazer Story, Small Business, Marketing

June 7, 2019 By Sarah Patterson

How Customer Service Trends Are Changing in 2019

The State of Service report provides in-depth analysis of a survey of over 3,500 customer service decision makers and agents worldwide, and signals a new reality for the role across every industry, along with practices that are separating leading organisations from the rest... Read More

Customer Service, Customer Experience

June 4, 2019 By Jessica Geutner and Bart Pannecoeck

What Do 3 Thought Leaders Think about the Future of Mobility?

At Salesforce World Tour London 2019 thought leaders at Jaguar Land Rover, Addison Lee and Inchcape shared their thoughts about the future of mobility... Read More

Digital Transformation, Trailblazer Story, Customer Experience, Retail

March 19, 2019 By Vera Hartmuth

Consumers Want Instant Gratification - Are Retailers Ready?

Ahead of RetailWeek Live I wanted to discuss how the desire for convenience - for instant gratification - is driving the retail industry today.... Read More

Retail, Customer Experience, Events, Commerce

March 18, 2019 By Salesforce UK

How Personalisation Can Help You Connect to Your Customers in a Whole New Way

Whatever department you’re in, connecting to your customer in whole new ways means empowering all your people to innovate, make more intelligent decisions, and forge stronger customer relationships. Here's how ... Read More

Sales, Customer Experience, Customer Service, Marketing

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