360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Jun 03, 2015 By Amir Michael

The Paradox of Choice: Analyzing Options for Your Compute Infrastructure's TCO

Trying to figure out the total cost of ownership (TCO) for your compute infrastructure is no easy task. With the proliferation of public, private, and hybrid clouds, not to mention the ever growing number of Buzzword-as-a-Service paradigms, anyone in charge of their company’s infrastructure faces a... Read More

Coolan

Jun 03, 2015 By Rich McIver

4 Things Your Lawyer Won't Tell You about Digital Advertising That You Need to Know

If you’ve ever hired an attorney to do business consulting, you know they charge by the hour so the answer is usually long-winded. Once you do get advice, it is either so theoretical or riddled with caveats that it’s generally unusable. Despite that, if you’re going to conduct digital advertising,... Read More

Marketing, Featured, Online Marketing

Jun 02, 2015 By Adrian Rosenkranz

Small Business Spotlight: 4 Reasons Small Businesses Hate Buying Software

Take your childhood self to a toy store, and tell yourself you can only choose one toy — that is torture. The fear is that whatever you select is the wrong option. An amazing study by Sheena Iyengar on The Art of Choosing showed that the more choice a person has, the harder it is to choose. Now try... Read More

SMB Spotlight, Small Business, Sales

Jun 02, 2015 By Joanne Black

Is Your Online Persona Driving Prospects Away?

I met George online. A tech-savvy entrepreneur, he runs a successful social media company. He even launched a contest to get traction for his new business, and it quickly went viral. So he reached out to me, asking for my perspective about the links between social media conversations, referral... Read More

Sales, Social, Social Media

Jun 01, 2015 By Tamar Frumkin

Why Millennials are the Convenience Generation

Meet Jessica, a classic member of the Millennial generation. She lives in San Antonio, the #1 destination for Millennials in the United States (Forbes). You’ll see her every Monday, Wednesday and Friday monitoring her morning run on her FitBit, wrapped in a silicone Tory Burch bracelet. After her... Read More

Marketing, Customer Service

May 29, 2015 By Sreeram Sreenivasan

4 Key Metrics to Boost Your Sales Pipeline Velocity

How quickly do leads move through your sales pipeline to close deals? Every sales manager knows that the longer a deal stays in the pipeline, the less likely it will close. Knowing the total value of your pipeline is not enough. You also need to know how quickly those opportunities will go through... Read More

Sales

May 28, 2015 By Brian Walsh

5 Ways to Move Your Prospects through the Sales Cycle Faster

A faster sales cycle drives bottom-line impact across a sales organization. If you can get your sales team to move their prospects through the sales process faster, what would it mean for your revenue numbers each quarter? Guaranteed, it will make it a lot easier to deliver on the forecast, not to... Read More

Sales

May 27, 2015 By Tom Martin

Creating Campfire Communities With Social Media

When companies first entered social media they did so largely because they saw it as a "free advertising" medium. It was unfortunate because the real power of the social media opportunity is engage with your audience in a free flowing, two-way dialogue that produces rich insights and... Read More

Community, Social Media, Social, Marketing

May 26, 2015 By Tim Wu

7 Essential Support Metrics You Should Start Measuring Today

What words come to mind when we think of great customer support? Empathy, patience, and positivity perhaps. But what about metrics? While I agree that support is ultimately about people, metrics are how we measure our performance and inform improvements. To boost your customer support strategy,... Read More

Customer Service

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The New Rules of Customer Engagement: Key Trends From Global Research

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360 PERSPECTIVES

How To Connect Silos
and Put Customers First

The Paradox of Choice: Analyzing Options for Your Compute Infrastructure's TCO

4 Things Your Lawyer Won't Tell You about Digital Advertising That You Need to Know

Small Business Spotlight: 4 Reasons Small Businesses Hate Buying Software

Is Your Online Persona Driving Prospects Away?

Why Millennials are the Convenience Generation

4 Key Metrics to Boost Your Sales Pipeline Velocity

5 Ways to Move Your Prospects through the Sales Cycle Faster

Creating Campfire Communities With Social Media

7 Essential Support Metrics You Should Start Measuring Today

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First