360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Feb 10, 2017 By Colleen Francis

Word of Mouth is No Accident

Word-of-mouth marketing is one of the most powerful tools in sales today and yet it remains deeply misunderstood and under-used. In my extensive sales training work in North America and abroad—even when I’m working with highly experienced professionals—I find many can’t fully explain word-of-mouth,... Read More

Sales, Marketing

Feb 10, 2017 By Benjamin Irvine

12 Secrets of High-Performing Contact Centers

The most powerful part of being a customer service executive using Salesforce for service is being part of a community of the best companies in the world. Salesforce added customer service and support way back in 2004 and customer service executives have been guiding our innovation to deliver the... Read More

Service Cloud, Customer Service

Feb 10, 2017 By Devon McGinnis

7 Habits of High-Performing Customer Service Teams

Research from the newly published “Second Annual State of Service” report reveals some habits of high-performing service teams. Here are seven highlights to keep in mind to set your service team on the right track this year. But first, a quick note on the research: Salesforce Research provides... Read More

Customer Service, Research

Feb 10, 2017 By Hilary Givens

Why You Should Fall in Love with Google Advertising this Valentine's Day

This Valentine's Day, you're probably leaving the office to enjoy a romantic dinner at a trendy new restaurant with your sweetheart or perhaps going home to a bottle of wine and heart-shaped pizza with your girlfriends. No matter your post-work plans this Valentine's Day, the real... Read More

Marketing, Digital Advertising, Industry Report

Feb 09, 2017 By Bruce McKenzie

7 Video Insights from 2016 We'll Be Applying in 2017

The good news in video for sales is that it’s getting easier to make B2B videos that feel less like advertising and more like part of the conversation. This is a result of several trends: more people using video in social media tools for making interactive web videos that behave like apps the... Read More

Sales, Video Strategy

Feb 09, 2017 By Joanna Beerman

The NRF Big Show Turns Its Focus to Something Bigger Than IT

At the start of every year, retail professionals gather in New York City to discuss the trends and innovation shaping the industry at the National Retail Federation’s Big Show. As the world’s largest trade association in retail, NRF is focused on a broad set of topics, anywhere from tearing down... Read More

Events, Retail, IT

Feb 09, 2017 By Matt Evans

Overcoming the Curse of the Center of Excellence (COE)

Centers of Excellence (COE) have been around in technology for over 30 years, but despite this longevity, COE means different things to different people. Like Lean and Kanban, the COE has its origin in manufacturing, where it is used as a centralized body to help improve factory operations and... Read More

Cloud

Feb 09, 2017 By Ryan Hanley

Why Being Bad at Your Job Can Be Bad for Your Industry

We are living in a customer-centric world today more than ever. Customers dictate the market, and thanks to the internet, they have the power to make or break your business with a loud and influential voice. According to statistics from BrightLocal, 84 percent of people trust online reviews as much... Read More

Customer Experience, Customer Service

Feb 09, 2017 By Audra Zechman

The Marketing Cloud January 2017 Release is Now Live!

It’s a New Year and the first Marketing Cloud Release of the year is now live! Trust continues to be at the core of everything we do and it will be a special focus for us over the next few months. Not only will we deliver new technology, but in this release, Marketing Cloud will give customers... Read More

Marketing Cloud, Marketing

Go to the Resource Center

How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Word of Mouth is No Accident

12 Secrets of High-Performing Contact Centers

7 Habits of High-Performing Customer Service Teams

Why You Should Fall in Love with Google Advertising this Valentine's Day

7 Video Insights from 2016 We'll Be Applying in 2017

The NRF Big Show Turns Its Focus to Something Bigger Than IT

Overcoming the Curse of the Center of Excellence (COE)

Why Being Bad at Your Job Can Be Bad for Your Industry

The Marketing Cloud January 2017 Release is Now Live!

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Europe, Middle East, and Africa

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First