360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Aug 07, 2020 By Tiffani Bova

Selling Through Partners: When and How To Do It

Sales leader Tiffani Bova answers top 10 channel sales-related questions, as sourced from social and Trailblazer community... Read More

Digital Transformation, Sales, Sales Cloud

Aug 06, 2020 By Martin Kihn

3 Principles To Help You Rethink Your Approach To Customer Data

Today, as businesses decide how and when to reopen, it’s a great time to revisit our assumptions about our customers. Here are three basic principles to guide data-driven marketers in reassessing their approach to customer data... Read More

Customer Engagement, Marketing, Marketing Cloud, Thought Leadership, Data Management

Learn AI With Salesforce: Skill Up on Building a Smarter Business

Aug 05, 2020 By Marco Casalaina

AI Is Helping Teams Right Now: Being More Responsive Is Just the Beginning

AI is supporting businesses and driving growth in many ways. Creating intelligent experiences that empower both businesses and customers is critical during this time. Here are 6 ways AI can help your organization today... Read More

Artificial Intelligence, IT, Einstein

Aug 05, 2020 By Marcus Stevenson

The Importance of Mentorship To Drive Racial Equality in Your Workplace

At Salesforce, equality is a core value, so we created an Equality Mentorship program focused on supporting employees of color through network and wisdom sharing... Read More

Business as a Platform for Change, Salesforce Ohana, Equality

Aug 05, 2020 By Meredith Schmidt

New Data Says Consumers Are Eager To Support Small Businesses, Here’s How To Prepare

Salesforce Research finds consumers want small businesses to succeed during the pandemic. Here's what they need to keep buying... Read More

Reopen Safely, Small Business, Leading Through Change, Research

Aug 04, 2020 By Lisa Lee

4 Possible Pandemic Scenarios Every Retail Bank Needs To Consider

Here are possible pandemic scenarios every retail bank needs to consider, plus five “no-regret” actions to take now... Read More

Reopen Safely, CEO, Financial Services

Aug 03, 2020 By Cristina Jones

News Anchor Robin Roberts on Putting People at the Heart of a Story

“Good Morning America” co-anchor Robin Roberts shares her experience as a woman in the media industry, her journey to overcome cancer, and her belief in the power of inclusive storytelling.... Read More

Business as a Platform for Change, Salesforce Ohana, Leading Through Change

Aug 03, 2020 By Matt Jaffe

Commit To Tough Conversations About Equality

In the latest chapter of our Make Change series, Leading Equality, three unique voices: Soledad O’Brien, Todd Sears, and Deesha Dyer discuss using storytelling to combat racial injustice.... Read More

Business as a Platform for Change, Salesforce Ohana, Equality