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Joanna Beerman
Joanna Beerman brings more than a decade of experience in marketing and communications to her role as Senior Director of Industry Marketing at Salesforce. As a pragmatic marketer with a passion for messaging, she leads the industry marketing strategy. Connect with her on LinkedIn.
Every January, the National Retail Federation’s (NRF’s) Big Show offers the industry an amazing look at how some of the world’s most innovative retail brands and solutions providers are reshaping the shopper experience. In addition to showcasing new technologies and innovations, the event sets the...
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‘Tis the season for 2017 predictions. Although most retailers are heads down during the busy holiday season, the nagging thought of what’s in store for the industry next year is never far from their minds.
Enter the National Retail Federation’s Big Show. Every year, NRF kicks off the year with...
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The most wonderful time of the year for shoppers is right around the corner. The first day of November marks the first day of the official holiday season, the busiest time of year for most retail operators. For many retail players, such as brands operating jewelry, department, consumer electronics,...
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Just like Slamdance is becoming a “thing” at the Sundance Film Festival, Retailforce is becoming a, well, “force” at Dreamforce this year. On October 4-7, 2016, thousands of retailers will gather in San Francisco to discuss the latest tools and techniques available to get closer to their customers....
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With over 150 breakout sessions covering the complete spectrum of digital marketing, Connections is the modern marketer's "go to" conference to discover emerging trends and obtain practical guidance on how to satisfy, surprise and delight their customers. On May 10-12, 2016, thousands...
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Today’s shopper doesn’t demand service -- they expect a seamless experience across digital and physical channels. Learn how retailers can step up to the plate and deliver the experience their customers crave - in any and every channel....
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Retailers must connect insights and experiences across both digital and physical channels to stay relevant. Learn how retailers can leverage Predictive Intelligence to create a seamless shopper journey before and after the sale....
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The age of multi-channel is over. Retailers now live in the Age of the Shopper, where shoppers control the relationship and demand a connected brand experience. Unfortunately, most retailers play in a channel-driven world. ...
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