Every January, the National Retail Federation’s (NRF’s) Big Show offers the industry an amazing look at how some of the world’s most innovative retail brands and solutions providers are reshaping the shopper experience. In addition to showcasing new technologies and innovations, the event sets the tone for what to expect in the upcoming year.

While it’s an amazing experience, Salesforce has reimagined the NRF attendee journey this year. We think learning should be fun and immersive. So we’ve created experiences where our guests can gather the information and inspiration they need to stay ahead of the game in retail - in one immersive retail journey.

This journey is designed to connect you with the right stories, products, and people to help you reach professional success in retail. Retailers should expect to hear the “war stories” from some of more most innovative customers in addition to experiencing their transformations first hand. Retail attendees should also expect to walk away armed with the vision, tools, and research needed to lead in the age of shopper.

Here’s a sneak peek of the three retail brands who will be sharing their success in a whole new way at the NRF Big Show. Start by stopping by the Salesforce EXPO in Booth #3431 to learn more about retail success and the Shopper Success Platform:

1. Aldo: Check out what ‘x-ray vision’ for retail looks like at the Aldo Shopper Success Experience. Visit and see how Aldo helps every employee get smarter and more predictive with shoppers to deliver a connected retail experience.

2. Vineyard Vines: Experience the next generation in retail - how to deliver a unified shopping experience. Watch how one of the fastest growing specialty retailers executes a buy-anywhere, fulfill-anywhere, service-anywhere approach to keep their shoppers coming back for more.

3. Godiva: Shopper success has never been so sweet. Stop by Booth #3431 to get a tasty bite of s’mores from the iconic chocolatier to make sure you have the sustenance you need to blaze new trails in retail digital commerce.

4. Fanatics: Schedule some time to pass by the Fanatics Shopper Success Experience (Javits Center, Level 2, Hall D) to learn how this licensed sports apparel brand delivers personalization at scale - delivering 1-to-1 marketing offers to fans across the United States, within seconds of the end of a sports game.

Then top it all off with the biggest, best party at NRF.  It's not like anyone needs an excuse to celebrate in Manhattan but Salesforce is giving you a great one: The Salesforce Big Party at NRF. We're celebrating shopper success in a BIG way with delicious food, amazing drinks and a secret band (Billboard charts style) that you won't want to miss. All retailers are welcome, so get your best dancing shoes on and make sure to register here.

Looking for more ways to learn about Salesforce at the NRF Big Show? Visit here to learn about the complete Salesforce journey at NRF. Get exclusive access to special retail breakouts, immersive brand experiences and the best networking and parties at the show. It’s a journey you won’t want to miss!