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State of the
Connected Customer

Discover the trends shaping the
future of customer engagement.

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Sales enablement essentials

How-to’s, tips and resources to fuel your sales enablement and deliver what today’s customers want.

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Be inspired by our customers

From the challenges to the achievements, discover stories that will inspire growth ‒ with heaps of handy tips along the way.

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Leadership insights

Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

EXPLORE SERIES

Jan 29, 2021 By Merlin Luck

Why Digital Transformation Is More Than a Buzzword

Salesforce Trailblazers Koda Capital and Community Vision discuss how digital technology has transformed how their teams work and kept them operating during the challenges of COVID.... Read More

Small Business, Digital Transformation, Customer Engagement, Research

Jan 28, 2021 By Trevor Philpot

How Community Vision Transformed Customer Engagement for Life-Changing Outcomes

WA State Director Trevor Philpot spoke with Community Vision COO Yvonne Timson about how her organisation’s customer engagement strategy and operations have changed to achieve truly life-changing outcomes, and how the pandemic has impacted this transformation.... Read More

Trailblazer Story, Customer Engagement, Customer Experience, Research

Jan 27, 2021 By Salesforce

5 SMB Trailblazers Share How They Are Preparing for Future Growth

As lockdowns ease and small businesses look for growth in 2021, five SMB Trailblazers share their insights and advice for future-proofing, visibility and more.... Read More

Small Business, Trailblazer Story, Infographics, Research

Jan 20, 2021 By Salesforce

New State of Service Report: Insights from 7,000 customer service pros reveal a changed industry and 4 major priorities

2020’s surging caseloads, anxious customers and rapid digital shifts changed customer service forever. In the fourth edition of the State of Service report, learn how service organisations shifted gears and where high-performing teams are headed next.... Read More

Service, Service Cloud, Research, Customer Service, Digital Transformation

Jan 14, 2021 By Salesforce

Infographic: How sales reps are staying at the top of their game

When COVID-19 hit, the sales landscape changed – possibly forever. Here’s how sales reps around the world adapted to new ways of working, and how they feel about their future in the new normal.... Read More

Sales, Sales Strategies, Sales Cloud, Research, Infographics

Dec 17, 2020 By Salesforce

Infographic: What customer connection means now

The COVID-19 crisis has shifted customer expectations radically, rapidly and permanently. Digital capabilities have become imperative, and offer an opportunity to build a precious resource: trust.... Read More

Research, Customer Engagement, Customer Experience

Dec 15, 2020 By Salesforce

Building Service Resilience in Australia and New Zealand

At an advanced stage of the COVID-19 crisis, it’s clear that the challenges for service leaders and their teams in Australia and New Zealand are significant. However, organisations that provide excellent customer service are discovering immense opportunity.... Read More

Service, Service Cloud, Research, Leadership Insights

Dec 04, 2020 By Merlin Luck

What Can Australian and New Zealand Business Owners Learn From the Latest Small Business Trends?

Small businesses were hit the hardest during the peak of COVID-19, and many are still in survival mode. As we launch the latest new Small and Medium Trends report, our Regional Vice President Merlin Luck shares what small business owners can learn from the findings of the report.... Read More

Small Business, Research

Dec 01, 2020 By Gisele Kapterian

Intermedium Research: 7 Drivers of Urgent Government Digitisation

Citizens expect frictionless experiences, crises have revealed what’s possible, and data-led policy and services are becoming non-negotiable – Gisele Kapterian on the findings of a new Intermedium report on the drivers of government agency digitisation.... Read More

Digital Transformation, Public Sector, Research

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