Jan 30, 2014 By Walter Rogers

Sales Mastery: Four Keys to Maintaining a Winning Attitude

According to legendary New York Yankees catcher Yogi Berra, “90% of baseball is mental. The other half is physical.”  Clearly, Yogi – despite his fractured math – could have also been a legendary sales professional if he wanted to be, because that is exactly the same formula that... Read More

Jan 30, 2014 By Thomas Oriol

A Master Class in Sales

On holidays in the wonderful city of Istanbul, my girlfriend and I visited the famed Grand Bazaar. I thought we were “just looking," but we ended up buying two magnificent carpets. Here is the tale of a master class in sales.  Qualification: Don’t skip it It all started when we spent a... Read More

Sales

Jan 30, 2014 By Laura Fagan

3 Big Reasons to Track Your Social Intranet

A company social intranet can increase collaboration and efficiency, as well as offer many other benefits outdated legacy systems do not. A proven way to ensure a business is getting the social intranet results it wants is to track employee adoption and productivity. This is where analytics come... Read More

Cloud, Mobile, Platform

Jan 30, 2014 By Adam Blitzer

4 Ways to Personalize Your Marketing with Automation

Wouldn’t it be great if marketers could customize their marketing message to every single one of their buyers? We might not be quite there yet, but we’re closer than ever to achieving that 1:1 marketing ideal. If you were at Connections or Dreamforce 2013, this shouldn’t be news to you — in fact,... Read More

Marketing Cloud, Sales Cloud

Jan 29, 2014 By Anthony Iannarino

Why You Need to Build Consensus to Close Deals (And Sales Tips to Do It)

You are not going to win deals without helping your clients develop consensus within their own teams. This is one of the major changes to how we sell, and there are five factors to succeed. Let’s look at all five and how you can get to consensus.  1. Authority There is no longer a single... Read More

Featured, Sales

Jan 29, 2014 By Ross Simmonds

6 Great Twitter Tips to Drive Sales

In a world where consumers are more empowered than ever to share their message, it’s becoming more and more important for businesses to be online. Social media has changed the way we do business. It’s impacted businesses across multiple industrie and specialties. It’s changed tourism, electronics,... Read More

Sales

Jan 29, 2014 By Laura Fagan

How to Improve Employee Collaboration with the Cloud

What if your sales team could easily share its best ideas and 
techniques? What if the most successful product and documents were available to every member? What if these documents could be
customized on the fly to suit each prospect? What if customer information could be viewed by multiple... Read More

Cloud, Small Business

Jan 28, 2014 By Dylan Steele and Malachy Walsh

Want to Build a Mobile App? Here's Where to Start

There it is. A glowing tile on the surface of your phone or tablet. The almighty app. Each app opens its own world and allows us to share, communicate, build, create, and even work in ways that were unthinkable just a few years ago. But according to some studies, while there are an average of 65... Read More

Mobile, Platform

Jan 28, 2014 By Stu Heinecke

5 Reasons Why Cartoons Belong in Your Marketing Campaign

In France, cartoonists are seen as philosophers.   Here in the states, I expect it’s more like clowns.  But once you understand the nature and power of cartoons, you ought to view them as one of your most essential marketing tools. The use of cartoons in marketing and... Read More

Featured, Marketing