360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Jun 01, 2014 By Lauren Esposito

4 App Push Messaging Campaigns You Should Be Running

Mobile marketing today is all about interacting with your users. Engagement is key to ROI, so marketing methods like push messaging enable you to create, retain, and boost that user interaction and engagement. Push messaging allows you to deliver messages to the user's home screen while he or she... Read More

Marketing, Digital Marketing, Mobile Marketing

May 30, 2014 By Martyn Etherington

How Unified Communication Can Benefit Your Business

If you’re still unsure of what Unified-Communications-as-a-Service (UCaaS) can do for your business, then it’s time to get up to speed and take advantage of its benefits and capabilities. UCaaS is a delivery model in which a variety of communication and collaboration applications and services—all... Read More

Cloud

May 30, 2014 By Mark Hunter

What Value Proposition Do You Bring to Your Sales Accounts?

While working with a major corporation and their key account managers recently, I asked them this question: “What do you bring to your accounts that someone else from your company couldn’t do more effectively, efficiently or at a lower cost?” You can imagine the look on their faces. Each one... Read More

Featured, Sales

May 30, 2014 By Laura Fagan

9 Ways Businesses Can Better Connect to Customers of Today

Customers of today are dialed in 24/7. Because sales, service, and marketing processes are transforming to meet this connected world, it’s easier than ever before for small businesses to compete for customer attention. Read on for a list of nine ways you can use modern tools to put customers first... Read More

Cloud, Featured

May 29, 2014 By Walter Rogers

Grow Sales by Improving Customer Relationships, Building Trust

Sales reps typically want to go straight to the decision maker. However, in most organizations, the decision maker is supported by a network of team members who can also influence the outcome of the deal. As a result, developing skills to deepen trust with everyone in the customer organization is... Read More

Sales

May 29, 2014 By Sarah Boutin

6 Work-Life Balance Tips from Salesforce.com’s Woman of the Month

The salesforce.com Woman of the Month campaign turns the spotlight on the amazing women who help make this company the World’s Most Innovative Company and one of the best places to work. Honorees are nominated by fellow employees and selected by a dedicated... Read More

Featured, News

May 29, 2014 By Matt Wesson

How to Boost Sales Win Rates [Infographic]

Sales managers know they have their work cut out for them these days. Close rates have declined in the past few years and the amount of competition has gone up. You know you need to focus on improving your win rate, but where do you start? Most managers will give attention to their star performers... Read More

Featured, Sales

May 29, 2014 By Laura Fagan

5 Big Areas Where Mobile Can Make an Impact at Your Small Business

There’s no one-size-fits-all for small businesses. Employees often wear many hats and processes vary depending on the department. When implementing mobile applications at companies of this size, a good amount of flexibility and functionality is required if the technology is going to make a... Read More

Cloud, Featured

May 29, 2014 By Kyle Lacy

5 Challenges to Disrupting the Marketing Model with the Customer Journey

It can be a difficult process for a brand to move from focusing on channels to experience but it is happening. McKinsey put it best in their 2013 presentation, Transforming Customer Experience: From Moments to Journeys. Customer journeys are paramount. So,how does McKinsey define the customer... Read More

Marketing, Customer Journeys, Cross-Channel Marketing

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

4 App Push Messaging Campaigns You Should Be Running

How Unified Communication Can Benefit Your Business

What Value Proposition Do You Bring to Your Sales Accounts?

9 Ways Businesses Can Better Connect to Customers of Today

Grow Sales by Improving Customer Relationships, Building Trust

6 Work-Life Balance Tips from Salesforce.com’s Woman of the Month

How to Boost Sales Win Rates [Infographic]

5 Big Areas Where Mobile Can Make an Impact at Your Small Business

5 Challenges to Disrupting the Marketing Model with the Customer Journey

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First