Sales managers know they have their work cut out for them these days. Close rates have declined in the past few years and the amount of competition has gone up. You know you need to focus on improving your win rate, but where do you start?
Most managers will give attention to their star performers to push them even further or their underperforms to get them up to par. But studies show the biggest potential for improvement lies with core performers, those that make up 50-80% of your total salesforce. It’s the 50-80% of sales people in the middle that will benefit the most from focused attention.
How exactly to you move these core performers into the "star" column? We've created an infographic to highlight three keys to improving win rates by pushing core performers to succeed. Check it out below and let us know how you improve performance in your own organization in the comments section:
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