360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Dec 23, 2015 By Jeffrey Hayzlett

The Top 5 Marketing Tips for 2016

The end of the year is one of the busiest times for everyone – between Christmas parties, end of year reviews and analyses for 2016, we’re all pretty busy. Marketers are busy shaping up their strategies for the next few quarters and with marketing constantly evolving; here are five strategies you... Read More

Marketing, Leadership, Mobile

Dec 23, 2015 By Samanthia Achuff

Salesforce Spring '16 is Coming Soon! Key Dates to Mark on Your Calendars

Winter is in the air but we have key dates to share with you for Spring '16. Go faster than ever before with the Customer Success Platform. In the Spring '16 release, you can now quickly take action from your phone - online or off and rapidly gain insights to predict what customers want. You can... Read More

Cloud, Seasonal Release

Dec 23, 2015 By B2B Commerce Team

7 Compelling Community Cloud Features in the Salesforce Spring ’16 Release

Follow @PhilWeinmeister Typically, I go with “noteworthy” for my adjective in these posts. Why the switch? “Noteworthy” just isn’t strong enough to describe the set of features lined up for Community Cloud in the Spring ’16 release. They bring value to all types of stakeholders, whether at the the executive level or at the administrative... Read More

Commerce, B2B Commerce

Email Automation & Targeted Marketing with Salesforce Marketing Cloud

Dec 22, 2015 By Matthew Hutchinson

'Tis the Season to Include a Personal Shopper in Every Email

Does your holiday wish list include better performance from your email campaigns? No worries, I have just what you need—15 surefire ways to overcome generic mass emails by including personalized content and recommendations with every send. In a recent blog, I explained how simple it is to configure... Read More

Marketing, Marketing Cloud

Dec 22, 2015 By Ben Jaderstrom

Measuring Ad Value Beyond the App Install

OK, you got the app install, but what’s next? This is the question that successful businesses need to ask as mobile continues to grow in popularity across almost every industry from e-commerce to gaming to financial services. Sophisticated advertisers who spend millions of dollars in paid media for... Read More

Advertising, Marketing, Marketing Cloud, Mobile

Dec 21, 2015 By Heike Young

The 30 Most Genius Content Marketing Examples of 2015

Content marketing is heading for exciting new territory in 2016. A new survey finds that 64% of PR and marketing pros will increase content marketing efforts in 2016. Content expert and author Ann Handley predicts that content marketing will truly “grow up” in 2016, as content strategists tell... Read More

Marketing, Content Marketing, Social Media, Marketing Cloud, Online Marketing

Dec 21, 2015 By Andrew Gothelf

3 Sales Tips to Pounce on Before the Ball Drops

Even if your colleagues or competitors have started their out of office replies for the holiday season, you don’t have to lose out on several valuable weeks to finish the year strong. So before you open up the champagne and belt out “Auld Lang Syne,” here are three sales tips alongside three apps... Read More

AppExchange, Apps, Cloud, Sales

Dec 18, 2015 By David Priemer

3 Jedi Mind Tricks Guaranteed to Boost Your Sales Efforts

Chances are if you’ve stayed in a hotel recently you’ve noticed that little card on the vanity counter. You know, the one where the hotel preys on your sense of environmental responsibility in an effort to get you to reuse your towels instead of sending them to the laundry. Ever think about why you... Read More

Sales, Featured

Dec 18, 2015 By Jeff Taylor

4 Splendid Sales Forecasts for 2016

What change will sales have to weather next? It seems like every year a salesperson’s role changes. And while we forecast this change, how long that change lasts we never can tell. The fact is, we are all trying our hardest to determine what technique works best to boost sales deals. And whether... Read More

Sales, Marketing

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

The Top 5 Marketing Tips for 2016

Salesforce Spring '16 is Coming Soon! Key Dates to Mark on Your Calendars

7 Compelling Community Cloud Features in the Salesforce Spring ’16 Release

'Tis the Season to Include a Personal Shopper in Every Email

Measuring Ad Value Beyond the App Install

The 30 Most Genius Content Marketing Examples of 2015

3 Sales Tips to Pounce on Before the Ball Drops

3 Jedi Mind Tricks Guaranteed to Boost Your Sales Efforts

4 Splendid Sales Forecasts for 2016

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First