360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Jan 22, 2016 By John Goodman

Take Your CIO to Lunch (And Four Other Things You’ve Meant to do for the Last Year)

We all have New Year’s Resolutions that would have huge payoff if we actually executed on them. The majority of gym memberships are sold in January, but most are not still being used in April. Below are five low-effort actions that are guaranteed to give you immediate payoff, if not help you lose... Read More

Customer Service

Jan 21, 2016 By Amanda Nelson

The Salesforce Admin’s Guide to Steering a Successful Salesforce Ship

Salesforce can be the backbone to your organization and its infrastructure, but like any great ship, it needs an experienced captain. This means the mighty Salesforce Admin has more potential impact than ever. Working in the AppExchange, I hear stories of the perils abound, so in the latest guide... Read More

AppExchange, Cloud, Featured

Jan 21, 2016 By Hilary Givens

Why B2C Brands Should Pay Attention to LinkedIn Advertising

Rethink What You Know About LinkedIn Advertising Since it introduced Sponsored Updates in 2013, LinkedIn has been considered a premier place for B2B advertisements. However, behind every business is a collection of consumers that have a favorite brand, need a new car, are in search of a new job, or... Read More

Advertising, Marketing, Marketing Cloud, Social

Jan 20, 2016 By Marta Lawrence

3 Tips for Building and Refreshing Your Email Program from a Top E-commerce Retailer

Loxa Beauty, a Sally Beauty company, grew its email list from 50 to 100,000 in just a few short months using Salesforce Marketing Cloud. Check out these key tips to help your company scale for growth and get the most from your digital marketing dollars. ... Read More

Marketing, Marketing Cloud

Jan 20, 2016 By Mark Hunter

6 Leadership Questions Sales Managers Must Ask

Effective sales leadership is a critical part of the success of an organization, but too many organizations are functioning without it. I recently spoke during the Salesforce Series Pass webcast from San Francisco and discussed what it means to be a sales leader that adds value to your... Read More

AppExchange, Apps, Sales

Jan 20, 2016 By Jeffrey Hayzlett

Millennials on Steroids (Gen Z): The Next Generation

Lately it seems we’ve been bombarded from all angles about millennials. Marketers are tripping over themselves to cater to this highly influential crowd and businesses everywhere are looking to hire these digital native crowd for their tech skills and their determination to make a difference – and... Read More

Cloud, Innovation, Marketing, Sales, Service

Jan 20, 2016 By Scott McCorkle

The Salesforce Marketing Cloud in 2016

Today I’m in New York where I’ll be speaking at AdExchanger’s Industry Preview conference. The theme of the conference is “what to expect in the next 12 months for digital marketing technology,” so, I thought it would be beneficial to recap some of the accomplishments we achieved together over the... Read More

Featured, Marketing, Marketing Cloud

Jan 20, 2016 By Devon McGinnis

New Research: Benchmarks for Small Business Growth

At the heart of every small business are big ideas and bigger aspirations. But what are the benchmarks that define continued growth? Salesforce Research surveyed more than 3,800 small business leaders around the world — including sales, service, and marketing teams — to discover commonalities for... Read More

Cloud, Featured, Small Business

Jan 19, 2016 By Mary Wilder

Salesforce and Little Kids Rock Power the Next Generation of Rock Stars

When asked what music means to them, the 8th graders at Visitacion Valley Middle School in San Francisco respond: everything. There, teacher Lauren Schwartz teaches students drums, keyboard, bass, guitar and vocals every day beginning in sixth grade. These 8th graders, most of whom had never played... Read More

Cloud, Foundation, Featured

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How To Create a Customer-Centric Experience

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Take Your CIO to Lunch (And Four Other Things You’ve Meant to do for the Last Year)

The Salesforce Admin’s Guide to Steering a Successful Salesforce Ship

Why B2C Brands Should Pay Attention to LinkedIn Advertising

3 Tips for Building and Refreshing Your Email Program from a Top E-commerce Retailer

6 Leadership Questions Sales Managers Must Ask

Millennials on Steroids (Gen Z): The Next Generation

The Salesforce Marketing Cloud in 2016

New Research: Benchmarks for Small Business Growth

Salesforce and Little Kids Rock Power the Next Generation of Rock Stars

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How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First