360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Apr 28, 2016 By Heike Young

5 Habits of the World's Best-Performing Marketers

The 2016 State of Marketing Report is here. It's a 60-plus-page survey of nearly 4,000 marketers from around the world about their top priorities, challenges, and best-performing campaigns for this year.As you might guess, the report has a lot of data. That's why we brought an expert on the... Read More

Marketing, Digital Marketing, Industry Report

Apr 28, 2016 By Kelly Simon

ExactTarget Connections is now Salesforce Connections

In 2013, Salesforce acquired ExactTarget's industry-leading marketing automation and email campaign management capabilities to deliver a comprehensive marketing platform. The world's most innovative brands trust Salesforce Marketing Cloud to create personalized customer experiences.Now... Read More

Marketing, Digital Marketing, Events

Apr 28, 2016 By Kelly Simon

A Few Sessions Have Openings-Now's the Time to Fill In Your Connections 2016 Agenda

It's a nice problem to have: Too many choices, and not enough time. If you're finding it hard to decide which sessions you want to attend at Connections, we're here to help! Consider rounding out your day with the following recommendations. Of course there are many more options... Read More

Marketing, Digital Marketing, Events

Apr 27, 2016 By Ben Camerota

Motivation 101: 5 Ways to Increase Employee Engagement

We’ve all had that day when the motivation to work just isn't there. Even the best jobs in the world have drawbacks, but you have the power to change this notion. Learn how to motivate your employees by following these five steps. 1. Understand Your Employees’ Motivations Why do your employees come... Read More

Careers, Leadership

Apr 27, 2016 By Kyle Graden

Highly Targeted, Seamless Advertising Experiences are the Future

We are in the age of the customer, where consumers want their data protected while expecting digital advertising to be relevant to them. Marketers are connecting with their customers in a whole new way activating CRM to deliver personalized advertising at scale. Data shows that CRM-targeted ads... Read More

Advertising, Marketing, Marketing Cloud

Apr 27, 2016 By Trish Bertuzzi

The Hottest Job in Sales Right Now

I have a newsflash for you. Two major waves are colliding. First, there’s an exponential growth in the number of ideas, options, and solutions available for prospects. Prospects are drowning in a sea of could do. Vendors are publishing new and often contradictory “thought leadership” pieces at a... Read More

Sales, Sales Cloud

Apr 27, 2016 By Gary Lane

Tips to Spruce up Your Spring Perspective

We can always use fresh perspective, and spring is the perfect time for it. When we’ve settled into our regular flow of work it is easy for us to fall into patterns of repetitive and underwhelming practice. Businesses thrive on dynamic creativity, positive energy and constructive vision. We can’t... Read More

Cloud, Leadership

Apr 27, 2016 By Micheline Nijmeh

5 Rules for Choosing a New Sales Technology

The latest research from the Sales Management Association shows that nearly half of firms are spending more on sales tools than they did two years ago, and 60% say they expect to spend even more over the next two years. Sales organizations have recognized that the status quo isn’t going to work,... Read More

Sales

Apr 27, 2016 By Amanda Nelson

16 AppExchange Apps that Will Save You Gobs of Time

Apps are proof that technology wants us to be happy. Whether you’re buried under piles of to-do lists or just need to send more emails faster, there’s an app for that, and it’s on the AppExchange. The AppExchange is an ecosystem of proven business apps that integrate with and extend Salesforce... Read More

AppExchange, Apps, Cloud

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

5 Habits of the World's Best-Performing Marketers

ExactTarget Connections is now Salesforce Connections

A Few Sessions Have Openings-Now's the Time to Fill In Your Connections 2016 Agenda

Motivation 101: 5 Ways to Increase Employee Engagement

Highly Targeted, Seamless Advertising Experiences are the Future

The Hottest Job in Sales Right Now

Tips to Spruce up Your Spring Perspective

5 Rules for Choosing a New Sales Technology

16 AppExchange Apps that Will Save You Gobs of Time

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First