360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Jan 13, 2016 By Andrew Gothelf

3 Customer Service Apps Worth Trying in 2016

Customer service never stops. From the moment a new customer signs on, it’s your company’s job to support them every step of the way. It’s not enough to only engage customers when they send an email ticket or call a service rep; instead, customer service is an always-on operation. With the help of... Read More

Customer Service, AppExchange, Apps, Mobile

Jan 12, 2016 By Tim McCormick

How the Two Youngest, Most Powerful Industries are Impacting Health and Human Services

The country is just settling in after the last big technology transition — the one that brought us the idea of mobile devices and the social media phenomenon — changed the way people connect to their surrounding community. The Affordable Care act is well under way and government agencies are... Read More

Analytics, Cloud, Innovation, Leadership, Mobile, Customer Service

Jan 11, 2016 By Andrew Gothelf

10 Years of AppExchange: 10 Business App Customers Share Their Real Stories

On January 14th, the AppExchange is celebrating 10 years of increased productivity and business transformation. Today, there are thousands of apps listed on the Salesforce AppExchange, and many, many customers working with AppExchange partners to grow their businesses with apps. As part of the... Read More

AppExchange, Apps, Featured, Mobile, Cloud

Jan 06, 2016 By Eric Holmen

We're Only Now Tapping the Potential of Mobile Marketing: 3 Predictions for 2016

We’ve passed the mobile tipping point. That means mobile is no longer reserved for special use cases like being ‘on the go’ — mobile has become the command center for everything we do. It’s where we check email. It’s where we search for answers and directions. It’s where we look at photos from... Read More

Marketing, Mobile

Dec 29, 2015 By Tom Farrell

Mobile Predictions for 2016

Here’s the funny thing: At the dawn of 2016, although the smartphone is everywhere, in terms of its influence on consumer behaviour it is still in its infancy. That’s another way of saying that although we all have a smartphone in our pocket, I believe that these devices are set to change the way... Read More

Cloud, Mobile

Dec 23, 2015 By Jeffrey Hayzlett

The Top 5 Marketing Tips for 2016

The end of the year is one of the busiest times for everyone – between Christmas parties, end of year reviews and analyses for 2016, we’re all pretty busy. Marketers are busy shaping up their strategies for the next few quarters and with marketing constantly evolving; here are five strategies you... Read More

Marketing, Leadership, Mobile

Dec 22, 2015 By Ben Jaderstrom

Measuring Ad Value Beyond the App Install

OK, you got the app install, but what’s next? This is the question that successful businesses need to ask as mobile continues to grow in popularity across almost every industry from e-commerce to gaming to financial services. Sophisticated advertisers who spend millions of dollars in paid media for... Read More

Advertising, Marketing, Marketing Cloud, Mobile

Dec 18, 2015 By Kyle Graden

Reach Smartphone Users With Shorter Videos

Smartphones have expanded the channels that marketers and advertisers can use to reach and engage their customer and prospects. This week’s #AdvertisingInsights focuses on mobile devices, specifically highlighting: digital video ad share by content length and device in the U.S., Twitter for driving... Read More

Advertising, Marketing, Marketing Cloud, Mobile

Dec 17, 2015 By Mike Gerholdt

Meet the New SalesforceA

SalesforceA is the mobile app exclusively for Salesforce administrators, allowing you to administer your org from anywhere, and we’re rebuilding it from the ground up! We’ve just released version 3.0 for iOS and it’s off to a great start. The app is now fully native with a completely new user... Read More

Cloud, Careers, Featured, Mobile, Apps

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

3 Customer Service Apps Worth Trying in 2016

How the Two Youngest, Most Powerful Industries are Impacting Health and Human Services

10 Years of AppExchange: 10 Business App Customers Share Their Real Stories

We're Only Now Tapping the Potential of Mobile Marketing: 3 Predictions for 2016

Mobile Predictions for 2016

The Top 5 Marketing Tips for 2016

Measuring Ad Value Beyond the App Install

Reach Smartphone Users With Shorter Videos

Meet the New SalesforceA

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Europe, Middle East, and Africa

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First