360 PERSPECTIVES

How To Connect Silos
and Put Customers First

May 16, 2014 By David B. Thomas

I Didn't Believe This Amazing Thing About Content Marketing Until I Learned I Was Using Ketchup Wrong

If you’re a marketer, you know content marketing is the flavor of the month. If you’re an experienced marketer, you know content marketing isn’t really anything new. When I started, it was called marketing communications. Throughout my career, regardless of what we called it, the goal has always... Read More

Featured, Marketing

May 15, 2014 By John Jantsch

How Salespeople Can Build a Superstar Online Reputation

If we’re being honest, we all prefer to do business with people we know, like, and trust. In today’s online world, however, trust building means something very different than it once did. Reputation and trust building used to be controlled by marketing. Now the Internet and social media give... Read More

Featured, Sales

May 15, 2014 By Laura Fagan

How to Use the Salesforce1 Mobile App to Make Your Work Life Easier

Everywhere we look, technology is making our personal lives easier. Daily tasks, such as summoning a taxi, making a payment, or getting food delivery, take just a few taps on the screen of our mobile device. Shouldn’t our work lives also be this uncomplicated? Watchfire certainly thinks so. The... Read More

Featured, IT

May 14, 2014 By Josiane Feigon

Why Text Messaging Should Be Your Sales Prospecting BFF

Inside salespeople are struggling to survive in today’s dying telephone culture. But there are still a lot of dialers out there to create connects and  the phone continues to be one of the biggest workplace interruptions, with email trailing behind. We are in the business of engagement, trust, and... Read More

Featured, Sales

May 14, 2014 By Brett Colbert

What IT Can Do to Lead a Successful Mobile App Strategy

CIOs are under pressure to deliver business capabilities on mobile devices, all while optimizing budgets, increasing operational excellence, and providing innovative, secure solutions. It’s a complex juggling act. In the mobile space, it’s tempting to just jump in and start building mobile apps.... Read More

Featured, IT, Mobile

May 14, 2014 By Amanda Nelson

6 Ways to Grow Your Business Faster with Quality Data

The Salesforce1 World Tour in Chicago featured many great speakers and sessions, and it seemed that everyone was talking about data. Data, data, data. During one session, Salesforce customer, Joseph Morgan, President and CEO of Standard Register,... Read More

Cloud, Featured

May 13, 2014 By Geoffrey James

How to Get More Work Done In Less Time

The below is excerpted from the book BUSINESS WITHOUT THE BULLSH*T by Geoffrey James. © 2014 by Geoffrey James. Reprinted by permission of Business Plus. All rights reserved. Even though most people complain that they haven’t enough time, it’s actually easy to have enough time to get all... Read More

Cloud, Featured

May 13, 2014 By Dylan Steele

How Heroku Connect Helps Businesses Build Apps Their Customers Love

It’s no secret that mobile apps are upending entire industries. Apps like Uber and Spotify are taking a large bite out of the customer base from taxi companies and record labels that were previously unassailable. While apps are clearly the future, why aren’t more enterprises delivering mobile apps... Read More

Featured, IT

May 13, 2014 By Charlie Isaacs

3 Ways Hospitals Are Using the Internet of Things to Improve Patient Care

If you or a loved one has undergone medical treatment recently you are probably aware of some of the cool new devices that help perform diagnosis and treatment. You may not be aware, however, that some of these devices are connected to the Internet and have become an important part of the... Read More

Featured, Customer Service

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

I Didn't Believe This Amazing Thing About Content Marketing Until I Learned I Was Using Ketchup Wrong

How Salespeople Can Build a Superstar Online Reputation

How to Use the Salesforce1 Mobile App to Make Your Work Life Easier

Why Text Messaging Should Be Your Sales Prospecting BFF

What IT Can Do to Lead a Successful Mobile App Strategy

6 Ways to Grow Your Business Faster with Quality Data

How to Get More Work Done In Less Time

How Heroku Connect Helps Businesses Build Apps Their Customers Love

3 Ways Hospitals Are Using the Internet of Things to Improve Patient Care

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How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First