Customer relationship management is an integral component of developing any business. Identifying prospects and leads, building and nurturing relationships, tracking and analyzing valuable data — these are all crucial for getting and retaining customers. Your CRM is also a data goldmine. Think...
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If we’re being honest, we all prefer to do business with people we know, like, and trust. In today’s online world, however, trust building means something very different than it once did. Reputation and trust building used to be controlled by marketing. Now the Internet and social media give...
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