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State of the
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Discover the trends shaping the
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Sales enablement essentials

How-to’s, tips and resources to fuel your sales enablement and deliver what today’s customers want.

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Be inspired by our customers

From the challenges to the achievements, discover stories that will inspire growth ‒ with heaps of handy tips along the way.

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Leadership insights

Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

EXPLORE SERIES

Jan 14, 2019 By Brett King

The future of banking

The future of banking is built on digital platforms, and customer trust will be gained through digital experiences. Brett King, author of Bank 4.0, shared his insights into how banks and fintech can win customer trust without a building, branch or ATM in sight.... Read More

Digital Transformation, Financial Services, Fourth Industrial Revolution, Service, Customer Service, Artificial Intelligence

Jan 10, 2019 By Salesforce

Salesforce Career Stories: The Importance Of Creating Your Own Luck

If Andrew Bourne could give his 21-year-old self advice it would be to join Salesforce sooner. Now Director of Sales Development, he shares his career journey.... Read More

Careers, Sales, Salesforce Ohana

Jan 09, 2019 By Salesforce

Four top insights from the new State of Marketing report

The fifth edition State of Marketing report shares insights and guidance for 2019. It focuses on four emerging trends: balancing personalisation and privacy, increasing but siloed data sources, CX and cross-functional collaboration, and real-time engagement.... Read More

Marketing, Innovation, Research, Customer Success

Jan 08, 2019 By Salesforce

6 Tips for Creating an Amazing Self-Service Portal

Self-service customer support is table stakes in today’s 24/7, digital-first world. Here’s six tips to create an amazing self-help centre experience.... Read More

Customer Service, Service, Digital Transformation, Customer Experience, Small Business

Dec 20, 2018 By Tony J Hughes

Coming full circle: How a 360 degree view delivers satisfaction and productivity

Sales expert Tony Hughes spoke to Spark New Zealand's Sales and Marketing Automation Manager, Andrew Binnie, on the company’s digital transformation strategy.... Read More

Dreamforce, Sales, Einstein, Digital Transformation

Dec 19, 2018 By Salesforce

Salesforce State of Marketing report: Trends and insights from 4100 global marketers

The fifth annual State of Marketing report provides insights from 4100 leading global marketers on strategic priorities, challenges, trends and technologies... Read More

Artificial Intelligence, Marketing, Marketing Automation, Marketing Cloud, Customer Experience

Dec 18, 2018 By Sassoon Grigorian

Trust Is One Of The Ingredients To A Digitally Transformative Government

Sassoon Grigorian explores what the Australian government needs to do to be a digital leader by 2025.... Read More

Digital Transformation, Innovation, IT, Public Sector

Dec 17, 2018 By Craig Poynton

Salesforce Career Stories: An 11-year Salesforce veteran talks customer success

He was employee #4 in New Zealand. He’s now Salesforce APAC’s RVP for Strategic Services. Craig Poynton shares why he’s stayed with the business for 11 years.... Read More

Community, Careers, Salesforce Ohana, Service

Dec 13, 2018 By Salesforce

Circle the Schools: Students pitch their business idea

Circle the Schools is providing students with access to technology and business skills to help them navigate the changes of the Fourth Industrial Revolution. Here’s a taste of what one group of students has been working on.... Read More

Startups, Community, News, Learning

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