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Sales enablement essentials

How-to’s, tips and resources to fuel your sales enablement and deliver what today’s customers want.

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Be inspired by our customers

From the challenges to the achievements, discover stories that will inspire growth ‒ with heaps of handy tips along the way.

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Leadership insights

Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

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Apr 09, 2020 By Salesforce

Leadership and Creativity: Insights From Soledad O’brien and Sheryl Crow

Salesforce CMO Stephanie Buscemi spoke with Soledad O’Brien and Sheryl Crow about leadership and creativity in isolation and crisis. Here are the highlights. ... Read More

Leading Through Change, Leadership Insights, Marketing

Apr 09, 2020 By Salesforce

5 Ways to Make Commerce Site Updates Faster

Commerce leaders need to keep a mountain of content current – while their teams work from home. But refining the way you use your content management system (CMS) can add speed and agility to content workflows. ... Read More

Leading Through Change, Leadership Insights, Retail, Content Management, Customer Engagement, Digital Transformation

Apr 09, 2020 By Salesforce

3 Ways to Streamline Service in Just One Day

No one is standing up a virtual customer service centre overnight. But there are ways you can improve self-service and alleviate pressure on your service team in just one day. Here are the three we think will be most useful to you and your customers. ... Read More

Leadership Insights, Leading Through Change, Customer Engagement, Customer Service

Apr 02, 2020 By Salesforce

Shifting to a virtual customer service contact centre is not a one-step process

Launching a new digital customer service channel isn’t too hard. Providing good service through it is the challenge. Here’s a step-by-step guide to what’s involved in opening a virtual contact centre and the key considerations for service leaders. ... Read More

Sales, Leadership Insights, IT, Digital Transformation

Mar 31, 2020 By Polly Sumner

How sales teams can maintain customer relationships while working remotely

“I went from knowing where I was going to be every single day for the next four months to scrambling to set up my next meeting over video.” Polly Sumner shares how she’s maintaining relationships without face-to-face meetings: listening, respecting customers’ time and learning together. ... Read More

Leadership Insights, Leading Through Change, Customer Satisfaction

Mar 31, 2020 By Salesforce

5 Steps That’ll Help Keep Your Commerce Site Running Through a Global Crisis

Traffic and transactions are spiking. Order management systems are in constant flux. You’re using your website to communicate with customers in almost real-time. You need flexibility and reliability. Here’s 5 steps that’ll help keep your ecommerce site running. ... Read More

Leadership Insights, Leading Through Change, Commerce

Mar 30, 2020 By Salesforce

8 steps for effective communication during a crisis

While we often can’t control an external crisis, we can control our response to it. Here are eight steps to help you communicate the impact of a situation and next steps to your customers. ... Read More

Leading Through Change, Leadership Insights, Customer Experience, Customer Engagement, Communications

Mar 08, 2020 By Pip Marlow

International Women’s Day: Fighting Unconscious Gender Bias With the Power of ‘and’

This International Women’s Day, we’re shining a spotlight on some of the incredible women in the Salesforce community, and on one word that can break unconscious bias.... Read More

Equality, Trailblazer Story, Thought Leadership, Leadership Insights, Leadership, Business as a Platform for Change

Feb 04, 2020 By Ian McAdam

Introducing the 50 Pro Sales Tips for 2020 eBook

50 pro sales tips from the best in the business. Salesforce launches a new ebook to help sales teams master the art of sales in 2020. Ian McAdam, Senior Vice President ANZ, Salesforce, shares his favourite insights from the ebook.... Read More

Sales, Sales Strategies, Salesforce CMS, Thought Leadership, Leadership Insights, Innovation, Customer Success, Best Practices

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Featured

Sales enablement essentials

Be inspired by our customers

Leadership insights

Leadership and Creativity: Insights From Soledad O’brien and Sheryl Crow

5 Ways to Make Commerce Site Updates Faster

3 Ways to Streamline Service in Just One Day

Shifting to a virtual customer service contact centre is not a one-step process

How sales teams can maintain customer relationships while working remotely

5 Steps That’ll Help Keep Your Commerce Site Running Through a Global Crisis

8 steps for effective communication during a crisis

International Women’s Day: Fighting Unconscious Gender Bias With the Power of ‘and’

Introducing the 50 Pro Sales Tips for 2020 eBook

Editors' Picks

How customer service changed in 2020

CRM 101 for sales leaders

3 years of customer engagement trends

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Europe, Middle East, and Africa

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