Paul Zahra

Paul Zahra is CEO of the Australian Retailers Association.

Apr 13, 2022 By Salesforce

Customisation: Everything Small Businesses Need to Know

Personalised, innovative offerings remain a major challenge for small and medium-sized businesses. Here’s what to know about customisation – and whether it’s right for your business.... Read More

Customization, Small Business

Apr 08, 2022 By Salesforce

World Tour Sydney 2022 Main Show Wrap-Up: All Eyes on the Future

World Tour 2022 reaches Sydney – in person, for the first time in two years. We’ve rounded up some of the Main Show’s biggest highlights, including Pip Marlow’s take on the future, how Trailblazers are ‘wowing’ customers, and much more.... Read More

Events, Salesforcetour

Apr 07, 2022 By Davinder Mann

A Better, Fairer Future: Why We’re Investing in Mentorship and STEM Resources

To prepare for the future, now is the time to invest in the next generation of young people to foster STEM skills, as well as expand on their belief in themselves. That’s why Salesforce has awarded two new grants with DeadlyScience and Raise Foundation.... Read More

Business as a Platform for Change

Apr 06, 2022 By Salesforce

How can your startup grow, scale and connect with a CRM?

How can a CRM help startups and other small to medium businesses? Put simply, it’s about scaling, connecting, and growing revenue. Read more to find out why.... Read More

Small Business, CRM

Mar 31, 2022 By Salesforce

Introducing a Salesforce World Tour Sydney Trailblazer: 3 Ways Xero Drives Growth by Supporting Others

Ready for World Tour Sydney 2022? Find out more about Xero, one of the Trailblazers you’ll see featured during the Main Show, and how they’re driving growth and innovation by empowering others.... Read More

Trailblazer Story, Innovation, Sustainability, Events

Mar 29, 2022 By Salesforce

3 Winning B2B Marketing Strategies

To drive growth and profitability, B2B marketers need to be proactive and use automation to help them prepare for key dates throughout the year.... Read More

B2B Marketing, Marketing, Research

Mar 28, 2022 By Salesforce

How to Communicate Supply Chain Issues to Your Customers

Most retailers have struggled with supply chain delays over the past two years. So, what exactly is causing the delays and how can retailers keep their customers informed?... Read More

Retail, Retail Insights, Consumer Goods, Ecommerce

Mar 24, 2022 By Simone Longden

Meet a World Tour Trailblazer: 5 Outcomes That Show the ROI of Itoc’s Small Business Transformation

For small businesses, digital transformation can be daunting. The good news is that it’s both doable and likely to produce some quick wins. Here, Simone Longden shares Itoc’s success story – and 5 great outcomes you’ll want to replicate.... Read More

Digital Transformation, Small Business, SMB Spotlight

Mar 23, 2022 By Salesforce

Datorama Explained in 2 Minutes

Marketers use an average of 13 disconnected marketing and advertising platforms, and Datorama is the innovation that brings everything together. Here, product marketer Dan Scodellaro is given 2 minutes to explain exactly how Datorama saves you time, money and effort.... Read More

Marketing Cloud, Marketing Automation, Digital Transformation

Watch the best of Salesforce World Tour Sydney 2022 on Salesforce+.

Editors' Picks

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Paul Zahra

Customisation: Everything Small Businesses Need to Know

World Tour Sydney 2022 Main Show Wrap-Up: All Eyes on the Future

A Better, Fairer Future: Why We’re Investing in Mentorship and STEM Resources

How can your startup grow, scale and connect with a CRM?

Introducing a Salesforce World Tour Sydney Trailblazer: 3 Ways Xero Drives Growth by Supporting Others

3 Winning B2B Marketing Strategies

How to Communicate Supply Chain Issues to Your Customers

Meet a World Tour Trailblazer: 5 Outcomes That Show the ROI of Itoc’s Small Business Transformation

Datorama Explained in 2 Minutes

Editors' Picks

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CRM 101 for sales leaders

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