Valentine's Day is upon us, yet again. And for those looking for an alternative to spending the day as one of dozens of couples gazing into each other’s eyes in a sensibly priced restaurant — how about talking about relationships with our customers?
Now, I’m not a therapist, but I’ve read...
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This article originally appeared on the Desk.com blog.
So, you’re using Desk for email, but you keep getting some of the same questions over and over again. You’ve setup some Macros for canned responses, but how do you educate your customers and deflect these questions?...
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There are many companies that exist and profit because they’re focused intensely on building better customer experiences. This isn’t an article about those companies. It’s about what comes before them: an idea, and the willingness to carry that idea through to its logical conclusion. In other...
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MaidPro was founded with a mission to provide consistently great service and cutting edge cleaning solutions. As founder and CEO of MaidPro, Mark Kushinsky has overseen the company’s growth from a one-market house-cleaning company into a franchise with 180+ locations across the...
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Today’s most successful companies are all about their customers. Putting customers first and becoming a “customer company” should be the top priority for every small business looking to grow—and the SMBs that thrive will use data to make it happen.
Customer relationship...
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A version of this post originally appeared on wired.com.
Small businesses face a David and Goliath like situation each day. How do you take on big, well entrenched competitors and win? A great idea can only take you so far. In today’s crowded landscape, companies of all sizes are...
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Whether you’re hiring your first salesperson or growing an existing sales team, salespeople are among your SMB’s most critical keys to success.
Your salespeople are the anchors of your growth strategy because they’re devoting 100% of their time to the one thing you want to accomplish—getting more...
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There are a number of misconceptions surrounding the concept of marketing automation, but one of the most prevalent is this: that marketing automation is a complex tool that a smaller marketing team would struggle to set up and maintain.
In reality, marketing automation provides a number of...
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Guidebook was founded with a mission to connect people with the places in which they spend their time. Today, thousands of organizations use Guidebook to create their conference apps, corporate meeting apps, and other mobile apps for events. As co-founder and CEO of Guidebook,...
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