Jan 22, 2015 By Jason Jordan

How NOT to Coach — Lessons from the Soccer Field

In a previous blog post, I recounted the story of a coach who shouted absolutely useless advice to a team of 12-year-old boys who were trying to win a soccer tournament. More specifically, he shouted: “Come on guys… We really need this one.” Yeah, they already knew that. They already wanted to win... Read More

Jan 22, 2015 By Molly Hoffmeister

4 Major Ways Marketing Automation Can Help Growing Businesses

There are a number of misconceptions surrounding the concept of marketing automation, but one of the most prevalent is this: that marketing automation is a complex tool that a smaller marketing team would struggle to set up and maintain. In reality, marketing automation provides a number of... Read More

Featured, Marketing, Sales Cloud, Small Business

Jan 22, 2015 By Robert Duffner

How To Make 2015 Your Year for Enterprise Mobile Success

We’ve been involved with thousands of enterprises that have moved to mobile, and we’ve learned quite a bit along the way about those enterprises that are likely to fail at mobile, and those that help enterprises shift from mobile laggard to mobile leader. I hope to share some of those insights... Read More

Cloud, Featured, Mobile

Jan 21, 2015 By Deborah Sweeney

4 Uncommon, But Useful, New Years Resolutions for Your Business

Did you make any New Year’s resolutions? Have you stuck to them? We’re about midway through January, and it seems that around now even the most resolute start avoiding their list. One of the biggest problems with New Year’s Resolutions, in my opinion, is that they are kind of boring. Go to the... Read More

Jan 21, 2015 By Tibor Shanto

Accountability – The Missing Link In Sales

Accountability is one of those feel good words in sales that gets tossed around but is often interpreted or re-interpreted to meet or suit a narrow and current requirement, rather than the long term and ongoing success requirements of an organization. When speaking about accountability, it is... Read More

Leadership, Sales

Jan 21, 2015 By Matt Wesson

Small Business Spotlight: How Guidebook Grows Their Company and Employees

    Guidebook was founded with a mission to connect people with the places in which they spend their time. Today, thousands of organizations use Guidebook to create their conference apps, corporate meeting apps, and other mobile apps for events. As co-founder and CEO of Guidebook,... Read More

Sales Cloud, Small Business, SMB Spotlight

Jan 21, 2015 By Salesforce Foundation

You’re Live with Salesforce at Your Campus, Now What?

You’ve implemented Salesforce for your higher ed institution but realized there’s still a whole lot left to do. This is where we found ourselves at the University of Miami at the end of our initial implementation a year ago. Empowered by the platform and with our users asking for more, we wanted... Read More

Cloud, Events, Foundation

Jan 21, 2015 By Laura Fagan

What Makes Salesforce's Cloud Different From Other Clouds

For 15-plus years, Salesforce has defined the cloud computing space. Companies big and small depend on our technology to drive business processes and better connect to customers. To really understand what sets Salesforce’s cloud apart from other cloud providers, you need to take a closer look at... Read More

Cloud, Featured, IT, Platform

Jan 21, 2015 By Jenna Hanington

4 Must-Implement B2B Marketing Strategies for 2015 Success

At this point, you’ve probably read more “new year, new you” posts than you can count. And while I hate to throw another one at you, there really is no better time to reevaluate your existing marketing strategies than at the start of a new fiscal year. Whether or not you participate in yearly or... Read More

Marketing, Small Business