360 PERSPECTIVES

How To Connect Silos
and Put Customers First

May 10, 2016 By Kelly Simon

Welcome to Connections Day One!

The countdown is over-the start of the digital marketing event of the year has finally arrived. Welcome to Connections 2016. We know you're ready to get started, so just a few last minute highlights and reminders.If you haven't done so yet, head straight for registration to secure your... Read More

Marketing, Digital Marketing, Events

May 10, 2016 By Matthew Hutchison

Six Must-See Highlights from the Connections 2016 Keynote

Scott McCorkle, CEO of Salesforce Marketing Cloud, kicked off Connections 2016 in style. Though there were many memorable moments and game-changing announcements, let's check out six of highlights. Salesforce Stands for EqualityEvery member of the Salesforce team is proud that our company has... Read More

Marketing, Digital Marketing, Events

May 08, 2016 By Kelly Simon

Free Front Row Seat to Connections-Watch the Livestream!

Unable to make it to Connections 2016? You can still join the action from your desk or device via the Connections Livestream. Here's a look at some of the exciting content we have in store. Be sure to preregister at any time to reserve your front row seat. Note all times are EST.Tuesday, May... Read More

Marketing, Digital Marketing, Events

May 06, 2016 By Blake Miller

Three Ways to Segment Your Audience

Audience segmentation has been a cornerstone of marketing for decades. It's a simple principle to understand--and even a little segmentation goes a long way toward personalization goals. It's all about dividing large audiences into smaller subsets of homogenous groups based on known or... Read More

Marketing, Digital Marketing, Data Management

May 06, 2016 By Marta Lawrence

Do you have Connections Fever? Here are 10 Things you Need on your Must-do List.

Have you used #CNX16 on one or more social networks in the last 48 hours? Do you ever fantasize about DJing a party from your wrist or appearing in a video with Joel Book? Do you hyperventilate when you think about how you're going to make it to "Getting Started with Cross-Channel... Read More

Marketing, Digital Marketing, Events

May 06, 2016 By Kyle Graden

2 Philanthropic Ways #CNX16 is #OpenForService to All Marketers

On May 10-12, the Salesforce Marketing Cloud will host thousands of digital marketers in Atlanta for Salesforce Connections 2016 and we encourage marketers of all backgrounds to attend. Whether you manage email or advertising, identify as transgender or cisgender, or are one of our amazing... Read More

Marketing, Digital Marketing, Events

May 06, 2016 By Megan Hostetler

25 Best Practices to Drive Mobile Engagement in 2016

Looking to increase your mobile subscriber list and drive engagement with mobile email, SMS/MMS, group messaging and push notifications? Of course! In the spirit of the SMS maximum of 160 characters, here are 25 tips and tricks to help you get the most from mobile marketing.Honor permissions.... Read More

Marketing, Digital Marketing, Mobile Marketing

May 03, 2016 By Lauren Esposito

Introducing marketingcloud.com-Made by Marketers, for Marketers

Have you checked out marketingcloud.com yet? It's the new home for Marketing Cloud content, solutions, news and events, and everything else you need to be a master of digital marketing. If you're an existing Marketing Cloud customer or saw our recent post, you're aware that we've... Read More

Marketing, Digital Marketing, Marketing Cloud

Apr 28, 2016 By Heike Young

5 Habits of the World's Best-Performing Marketers

The 2016 State of Marketing Report is here. It's a 60-plus-page survey of nearly 4,000 marketers from around the world about their top priorities, challenges, and best-performing campaigns for this year.As you might guess, the report has a lot of data. That's why we brought an expert on the... Read More

Marketing, Digital Marketing, Industry Report

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Welcome to Connections Day One!

Six Must-See Highlights from the Connections 2016 Keynote

Free Front Row Seat to Connections-Watch the Livestream!

Three Ways to Segment Your Audience

Do you have Connections Fever? Here are 10 Things you Need on your Must-do List.

2 Philanthropic Ways #CNX16 is #OpenForService to All Marketers

25 Best Practices to Drive Mobile Engagement in 2016

Introducing marketingcloud.com-Made by Marketers, for Marketers

5 Habits of the World's Best-Performing Marketers

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First