For the fourth year in a row, Salesforce Indy has been named one of Indiana's Best Places to Work by the Indiana Chamber of Commerce. It's the latest story about our award-winning Indianapolis workplace, which I am incredibly proud to lead. I'm continually impressed by how well our team lives our...
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Few marketing tech categories have enjoyed as much instant attention as the Customer Data Platform (CDP). In less than 18 months, it graduated from "What's a CDP?" to a topic for RFP's without stopping for breath. A lot of our customers tell us they are intrigued but also somewhat...
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For the third year in a row, the Indiana Chamber of Commerce has honored Salesforce as one of the Best Places to Work in Indiana. Achieving top status for the past three years — alongside so many other great companies — is something we're incredibly proud of.
For nearly two years, I’ve been on the...
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Dreamforce brings together some of the world’s pre-eminent Trailblazers to discuss marketing successes, trends, and future outlooks. During this year’s B2C marketing keynote, “Trailblazing in the Age of Intelligent Marketing,” Salesforce leaders set the stage for the future of marketing and...
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As Salesforce Marketing Cloud CEO and Chief Analytics Officer, I’ve been on the ground in Indy and experienced first-hand the city’s tech scene, vibrant culture, beautiful homes, and unlimited potential. The city itself is growing at record pace. Tech startups and tech giants alike (ahem …...
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Black Friday and Cyber Monday, the focal points of the holiday shopping season, are now past us. Marketers and retailers have activated their strategies in an effort to win the attention — and wallets — of today's connected customers. More than ever, brands are tailoring efforts to the individual...
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We’re experiencing artificial intelligence every day of our lives, even if we don’t know it or just take it for granted. Whether it’s Spotify using machine learning to give us a better music playlist, or Apple using natural language processing to make Siri our digital assistant, AI is truly...
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We're experiencing artificial intelligence every day of our lives, even if we don't know it or just take it for granted. Whether it's Spotify using machine learning to give us a better music playlist, or Apple using natural language processing to make Siri our digital assistant, AI is...
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We love apps like Fitbit, Mint, and Nest, because they help us measure ourselves. They help us quickly understand our own behavior, like our steps, our budget, or how we are using energy to heat or cool our house. With that information we can make adjustments that help us reach our goals, and...
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