NEW RESEARCH

State of the
Connected Customer

Discover the trends shaping the
future of customer engagement.

Featured

Sales enablement essentials

How-to’s, tips and resources to fuel your sales enablement and deliver what today’s customers want.

GET THE TOOLS

Be inspired by our customers

From the challenges to the achievements, discover stories that will inspire growth ‒ with heaps of handy tips along the way.

INSPIRE ME

Leadership insights

Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

EXPLORE SERIES

Jan 31, 2018 By Megan Petersen

A Trailblazer’s guide to World Tour

Four Trailblazers share their insider tips for maximising the Salesforce World Tour 2018 experience, and which sessions they’re looking forward to the most.... Read More

Events, Customer Experience, Trailblazer Story, Community

Jan 30, 2018 By Tony J Hughes

The sales and marketing continuum

I met with Michael Kostow, Senior Vice President and General Manager, Pardot from Salesforce at Dreamforce and we discussed the importance of sales and marketing team alignment.... Read More

Sales, Marketing, Customer Experience

Jan 23, 2018 By Salesforce

Salesforce World Tour Sydney has something for you - no matter your role

Whether you work in sales or marketing, retail or the public sector, Salesforce World Tour Sydney has something for you. Here’s what you can expect to learn.... Read More

Salesforcetour, Events, Customer Success

Jan 17, 2018 By Salesforce

Emotional intelligence in sales: Why it’s a secret weapon

Emotional intelligence has been slow to catch on in the sales world – until now. The value of EQ in sales is finally getting the recognition it deserves.... Read More

Sales, Sales Strategies, Artificial Intelligence

Jan 17, 2018 By Salesforce

“My PitchComp experience and advice” – from last year’s World Tour Sydney winner

A year on from his 2017 PitchComp experience, PractiFI CEO Glenn Elliott shares what they learnt and their advice for other startups.... Read More

Startups, Trailblazer Story, Events, Small Business

Jan 14, 2018 By Jeff Bullas

The marketing revolution that no one predicted

At Dreamforce 2017 I sat down with Cambell Holt, Chief Customer Officer, at Mercer to discuss how Mercer is harnessing the marketing revolution to engage customers and boost sales.... Read More

Marketing, Digital Marketing, Marketing Cloud, Customer Success, Customer Story

Jan 12, 2018 By Salesforce

Is legacy technology holding back your government department?

Legacy technology and a status quo approach to IT is holding back many government departments. Here’s how to recognise if yours is one of them.... Read More

Public Sector, IT, Cloud, Innovation

Jan 11, 2018 By Salesforce

What to expect at Salesforce World Tour Sydney

Australia’s largest technology conference is fast approaching. For a reminder of what’s in-store, here’s the best bits from Salesforce World Tour Sydney 2017.... Read More

Events, CRM, Customer Experience, Salesforcetour

Dec 18, 2017 By Jeff Bullas

Why the old marketing funnel is broken

During Dreamforce, I sat down with Rob Begg, Vice President of Product Marketing for Social and Advertising Products, Salesforce, to explore the three key steps to achieve intelligent marketing.... Read More

Data Management, Marketing, Marketing Personalization, Customer Journey

Watch the best of Salesforce World Tour Sydney 2022 on Salesforce+.

Editors' Picks

INFOGRAPHIC

Salesforce.com/au

Get a monthly round-up of our top blogs straight to your inbox.