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From the challenges to the achievements, discover stories that will inspire growth ‒ with heaps of handy tips along the way.

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Leadership insights

Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

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Aug 06, 2014 By Murray Elliott

Who Says Living Off Your Mobile Phone is Bad?

That’s the perception the media portray with dramatic headlines like Sydney Morning Heralds’s “Mobile phone mania” and “Australia becoming smartphone addicted” by the ABC implying the fabric of society is fraying due to the mobile phone. For a time I agreed, being a Digital Immigrant (over... Read More

Featured, Mobile

Aug 05, 2014 By Salesforce

5 Lessons Australian Small Businesses Can Learn From Silicon Valley

As a small business owner in Australia I am always looking for inspiration, innovation and ways to grow my business. Thanks to well-known innovators such as Apple’s Steve Jobs, Facebook’s Mark Zuckerberg, salesforce.com’s Marc Benioff, and newer stars like Aaron Levie from Box Silicon... Read More

Cloud, Featured, Small Business

Aug 04, 2014 By Joanne Jacobs

Reports of the Death of Australian SMBs Have Been Greatly Exaggerated

With big business acquisitions and foreign takeovers of Australian small and medium sized businesses being widely reported in the media, you’d be forgiven for thinking that the Australian SMB market is declining, or dying. It’s not. It’s actually growing. An adequate... Read More

Featured, Sales, Small Business

Aug 04, 2014 By Salesforce

5 Must Have Mobile Apps for Small Business

Being an agile small and medium business means being able to run your business from anywhere whether you are using an Apple iPhone, Apple iPad, Android mobile phone or Android tablet. The Salesforce1 mobile app allows you to run your business on the go by enabling you to access your... Read More

Featured, IT, Mobile, Sales

Jul 23, 2014 By Mark Vozzo

How to optimise your Google Adwords (SEM) Funnel [Slides]

I have been doing search marketing for over a decade now (wow that makes me sound old) and if you do the maths, you'll see that I was optimising websites prior to Google's IPO in 2004. That's right, I was optimising sites to rank well on Lycos, Altavista and Yahoo, back in the day. I... Read More

Featured, Marketing, Small Business

Jul 21, 2014 By Melissa Apte

[Webinar Recording] 3 Reasons Why Your Business Must Enable Customers To Help Themselves

What if you could enable your customers to help themselves – and one another – while building brand loyalty and freeing up your staff to focus on the complex questions? Whether you are starting a small business or growing your small business letting your customers help themselves and each other... Read More

Customer Service, Featured, Sales, Small Business

Jul 16, 2014 By Salesforce

5 Ways St. Martins Youth Art Centre Changed the Nonprofit Game using Salesforce1

Five days a week, forty weeks a year I work in St Martins Youth Art Centre brimming with kids’ aged 3 – 18, making theatre. A huge amount of behind the scenes work is needed to provide over 16,000 arts opportunities for these young people every year. Theatre is a collaborative art form and... Read More

Charity, Community, Featured, Not for Profit

Mar 25, 2014 By Salesforce

Small Businesses and the Power of Connected

As customer stories manager, one of the sharpest business minds I've met goes by the name of Jimmy. Jimmy Pomella, operations manager for Melbourne small business Plum Heating & Cooling gets the enormity of powering up your business with cloud apps. Where many... Read More

Cloud, Featured, Small Business

Mar 13, 2014 By Salesforce

The Best Kind of Birthday

Like most people I love Fridays. But last Friday was an especially good day. Because I spent the day with a team of volunteers at Dress For Success, a gutsy little NGO that helps prepare the least advantaged women to enter the workforce with confidence and courage. Together we unpacked and sorted... Read More

Community, Featured, Social

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