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Jan 05, 2015 By Salesforce

What Should Your Enterprise Be Adopting in 2015?

Happy new year and welcome back! All of us here at Salesforce hope you had a relaxing and enjoyable holiday and are fresh and primed for what is certain to be an exciting and energising 2015. If you are reading this post, it may mean that you are back at your desk and trying to frame your... Read More

Cloud, Community, Featured

Dec 03, 2014 By Salesforce

Online Communities are Where People Want to Be – Are You Providing Them?

On tour date #4 on the Salesforce Essentials roadshow Salesforce’s head of product marketing for the APAC region Deeps De Silva asked delegates to re-imagine customer, partner and employee engagement. Why? Because engaging with these business stakeholders is simply not the same as it was two years... Read More

Cloud, Community, Featured

Dec 01, 2014 By Kayleigh Kahlefeldt

What's important to Australian SMBs?

A new report from Deloitte Access Economics commissioned by Salesforce shines a light on what's important to small to medium sized businesses (SMBs) as they manage the growing intensity of digital. Savvy SMBs are using analytics to get a deeper understanding of their customers as they increase... Read More

Cloud, Featured, IT, Mobile, Small Business

Nov 26, 2014 By Salesforce

Introducing the Next-Generation Salesforce1 Mobile App

How many of you would be lost without your smartphone, both in your personal life and at work? At Salesforce, we realize every one of our customers is actively defining and budgeting a mobile strategy so they can connect with their customers in whole new ways. In 2014, according to Accenture, 87%... Read More

Cloud, Collaboration, Featured, IT, Mobile

Nov 24, 2014 By Kayleigh Kahlefeldt

Salesforce Essentials brings customer stories to life “It’s a crazy thing!”

Last week ended on such a high note for me. As the person who looks after Salesforce customer programs for APAC I never tire of hearing about their incredible innovation and success. Let’s face it; this region rocks when it comes to innovation! Salesforce Essentials Melbourne, at MCEC on... Read More

Cloud, Collaboration, Customer Service, Featured, IT, Mobile, Sales, Small Business

Nov 12, 2014 By Salesforce

Content: It isn’t about you, it’s about them.

Social SMBs Series #3 There was a time, a long time ago (i.e. before the internet) when vendors owned the customer’s choice. When a customer was in the market for a new [something] they would establish who the leading players in that marketplace were and wrote off to them to request... Read More

Cloud, Featured, IT, Marketing, Small Business, Social

Nov 07, 2014 By Salesforce

Showcasing the Power of the Salesforce Ecosystem

You may know Salesforce as the world's leading CRM company but what you may not know is that we also power the largest ecosystem of 3rd party business apps. This was never more evident then at Dreamforce last month in San Francisco where the largest ever expo of cloud vendors and associated... Read More

Cloud, Developer, Featured, IT, Mobile, Small Business

Nov 02, 2014 By Melissa Apte

“What is important to the Future Growth of the Australian SMB sector?"

Research found that while most SMBs cite their product or service as their key differentiator, when you scratch beneath the surface it emerges that in fact it is the how you go to market - rather than with what - that makes the real difference. Ultimately it is this that keeps you alive in a... Read More

Cloud, Featured, IT, Mobile, Sales, Small Business

Oct 21, 2014 By Salesforce

Learning how to thrive with Arianna Huffington at Dreamforce

The final day of Dreamforce began with a mammoth session ambitiously entitled "Reimagine Everything". From Al Gore talking about climate change to Neil Young and his radical new music project to Eckhart Tolle on the “Power of Now”; the last session was undoubtedly an impactful and... Read More

Charity, Community, Featured

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