May 29, 2017 By Salesforce Canada

How All Marketing Channels Can Drive A More Personalized Customer Experience

Ask the average consumer what “personalized” service means to them and they’ll probably describe a face-to-face encounter like this: I walked into my favourite store and the associate smiled at me and greeted me by name. Then they showed me a new item they said they knew I would love based on the... Read More

Customer Service

May 24, 2017 By Salesforce Canada

Why Customer Service is a Part of Every Salesperson's Job

Sales leaders know customers purchase from specific companies because of relationships, but what’s less understood is the link between these relationships and customer service. Customers don’t just enter into these relationships for fun. They do so with a specific expectation that their needs will... Read More

Customer Service

May 17, 2017 By Salesforce Canada

5 Dangerous Phrases Of Inner Dialogue Customer Service Reps Should Know

It’s not so much what customers are saying out loud when they’re looking for service and support that could change the way they look at a company in the future. It’s the silent commentary going on in their heads. Most customer service engagements — whether they happen by phone calls, e-mail... Read More

Customer Service

April 27, 2017 By Kelsey Jones

Happy Customer Service Agent, Happy Customer

Explore ways ays businesses can increase customer service agent job satisfaction and overall happiness.... Read More

Customer Service

April 20, 2017 By Kelsey Jones

Why Millennials are Your Customer Service Secret Weapon

Explore some of the ways to leverage millennials to lead to better overall customer satisfaction and brand sentiment.... Read More

Customer Service

April 19, 2017 By Amanda DiSilvestro

How to Provide 24/7 Customer Service Without Hiring More Reps

From monitoring communities to training your customer service team, it’s important to remember that your customer response time directly impacts your net promoter score, and those two metrics affect the success of your company.... Read More

Customer Service

April 18, 2017 By Salesforce Canada

New Data: The Connected Customer's Wants and Needs in 2017

Meet Vala Afshar, the author of The Pursuit of Social Business Excellence and the Chief Digital Evangelist at Salesforce. He knows marketers are up to the task of adapting to the Connected Customer, and he’s compiled data to help.... Read More

Customer Service