Kelsey Jones

Kelsey Jones is a marketing consultant and writer under Six Stories, her marketing agency. She has been working in digital marketing since 2007 and journalism since 2004, gaining proficiency in social media, SEO, content marketing, PR, and web design. Kelsey was the head editor at Search Engine Journal for three years and has worked with Yelp, Contour Living, Bounty, Gazelle, and many more. Based in Kansas City, she enjoys writing and consuming all kinds of content, both in digital and tattered paperback form.

January 13, 2022 By Kelsey Jones

How to Keep Your Introverted and Extroverted Employees Engaged Remotely

Even though many workplaces have transitioned to remote or flexible work models, companies and employees are still engaged with one another. There are a number of ways to foster employee engagement and growth, even if everyone is spread out amongst their homes, coworking spaces, or regional... Read More

Small Business, Startups

October 4, 2019 By Kelsey Jones

Is Social Media for Every Small Business?

If you're a small-business owner, you only have a set amount of resources and budget you can use for your marketing. Any marketing initiatives usually take up time as well if you haven't passed them to someone else. One thing that many small-business owners struggle with is whether or not they... Read More

Small Business, Social Media Marketing

September 11, 2019 By Kelsey Jones

What to Do If You Struggle with Social Media Lead Generation

Marketing and social media managers understand the value of business presence on sites like Facebook and Twitter, but occasionally a disconnect exists between work performed and seeing the true value in what the team is doing. It's hard to justify your social media efforts if there aren't any leads... Read More

Marketing, Social Media Marketing

June 19, 2019 By Kelsey Jones

How to Write a Sales Plan

Knowing how to write a sales plan may be a daunting task at first, but once each area is outlined, it becomes easier to complete. Start at the beginning and work your way down the list so each section can snowball and your sales plan can come together organically. ... Read More

Sales

June 1, 2018 By Kelsey Jones

More than a Blog: How to Create Your Content Strategy

Learn about some of the common parts of an effective content strategy, as well as tips on how to craft it for your business.... Read More

Marketing

January 3, 2018 By Kelsey Jones

Personalized Marketing is More Than Just a Name

Explore some ways that personalized marketing can create a better experience for the user. ... Read More

Marketing

December 20, 2017 By Kelsey Jones

6 Ways to Promote Transparency in Your Office

Make an effort to promote transparency in the office in order to help employees feel safe sharing their concerns, opinions, thoughts, and ideas for improvement.... Read More

Small Business

October 5, 2017 By Kelsey Jones

Why Going Viral Doesn’t Guarantee Social Media Success: Methods and Metrics You Need to Know

Explore some of the main points to consider when creating a viral campaign. ... Read More

Social

August 23, 2017 By Kelsey Jones

Your audience is telling you what content they want. Are you listening?

On social media, your customers may already be telling you what type of information they want. It’s up to your team to figure out how to translate it into content they will read.... Read More

Customer Service