360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Apr 21, 2014 By Jenna Hanington

4 Ways Marketing Tools Can Help Sales Reps Better Connect to Customers

The strict divide between sales and marketing is disintegrating. The sales process has become more fluid as leads move back and forth during the sales cycle, giving teams in both departments one more reason to start working more closely together. Today, sales reps have just as much responsibility... Read More

Sales, Sales Cloud

Apr 15, 2014 By Matt Wesson

5 Ways Mobile Sales Teams Have a Competitive Edge

Mobile is changing everything. From the way we access information, to the way we do business, mobile is having a dramatic impact on our behavior, and that impact is only getting bigger. As adoption of mobile technology in the workplace continues to soar, we are beginning to see the tangible... Read More

Featured, Sales, Sales Cloud

Apr 14, 2014 By Jenna Hanington

5 Lead Nurturing Best Practices for Sales AND Marketing

Lead nurturing is powerful not only for its ability to automate personalized messages (sounds like a bit of a paradox, right?), but also for its ability to help both your sales and marketing teams. But before you start deploying your nurturing campaigns, it’s important to have a solid understanding... Read More

Marketing, Sales Cloud

Apr 09, 2014 By Jenna Hanington

FREE TOOL: The New Interactive Lead Qualification Lab

If you’re in sales, you’re probably tired of receiving unqualified leads from your marketing team — and if you’re in marketing, your sales team’s dismissal of marketing leads has likely gotten quite tiresome. When it comes to the tension between these two teams, poor lead quality is one of the... Read More

Marketing, Sales, Sales Cloud

Apr 09, 2014 By Matt Wesson

4 Ways a Mobile Sales Team Gets Better Insights

The amount of data available on a sales lead has grown tremendously in the past few years. A prospect is no longer just a name and a phone number on a card in your Rolodex. They are a collection of online tracking data, social profiles, company information, account history, and much more. All this... Read More

Mobile, Sales, Sales Cloud

Mar 26, 2014 By Jenna Hanington

5 Reasons Your Sales Emails Are Going Unanswered

Unanswered emails — the modern epidemic. It’s no secret that the digitization of our culture has started to impact our personal relationships, and our business relationships have not escaped unscathed. With the anonymity afforded to us by the internet, it’s much easier to hide behind our computer... Read More

Sales Cloud

Mar 25, 2014 By Molly Hoffmeister

8 Stats Straight from the Marketing Automation for Sales Playbook

It’s one of the most common misconceptions about marketing automation: that it’s a tool built solely for marketers, and that your sales team will have to invest hours of their time into learning a new system that will do little for them. Well, consider this myth busted. While marketing automation... Read More

Sales, Sales Cloud

Mar 19, 2014 By Jay Gaines

Why Sales Leaders Should Love Lead Nurturing

“While marketing is playing around coddling and nurturing prospects, my sales team still needs to close deals and hit quota. We don’t have time for these games and distractions.” Ouch! Those were the first words out of the mouth of a very competent, experienced and successful chief sales officer... Read More

Marketing, Sales, Sales Cloud

Feb 20, 2014 By Joe Galvin

Webcast Recap: How to Improve Sales Rep Performance

There are countless approaches to the challenge of sales performance improvement, yet few organizations would say they’re achieving the kind of gains in this area that they need. In fact, Miller Heiman’s 2013 sales study has shown that the percentage of companies that qualify as what we call... Read More

Sales Cloud

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360 PERSPECTIVES

How To Connect Silos
and Put Customers First

4 Ways Marketing Tools Can Help Sales Reps Better Connect to Customers

5 Ways Mobile Sales Teams Have a Competitive Edge

5 Lead Nurturing Best Practices for Sales AND Marketing

FREE TOOL: The New Interactive Lead Qualification Lab

4 Ways a Mobile Sales Team Gets Better Insights

5 Reasons Your Sales Emails Are Going Unanswered

8 Stats Straight from the Marketing Automation for Sales Playbook

Why Sales Leaders Should Love Lead Nurturing

Webcast Recap: How to Improve Sales Rep Performance

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First