Mobile is changing everything.
From the way we access information, to the way we do business, mobile is having a dramatic impact on our behavior, and that impact is only getting bigger.
As adoption of mobile technology in the workplace continues to soar, we are beginning to see the tangible benefits a mobile enabled business, and a mobile sales team in particular, are enjoying. From an increase in productivity to a new level of responsiveness that exceeds customer expectations, mobile sales teams have a competitive edge.
Let’s take a closer look at 5 of the ways a mobile sales team gets a leg up on the competition.
In a recent study conducted by sales performance improvement organization Huthwaite, the majority of respondents indicated that smartphones gave sales reps a competitive edge due to the speed at which they were able to respond to customer needs.
With email, SMS, and phone, smartphones are already communication powerhouses. Add in real-time notifications for prospect requests or important account activity, you have a sales force that has already responded to leads before the competition even knows they’ve asked a question.
The amount of data available to salespeople today is staggering. All of this data has created a real problem for most sales professionals, making it difficult to track down the pieces of information that are most important or most valuable for a given situation.
Mobile sales with access to a mobile CRM solution can easily search their entire database of information on the go, and see detailed lead records that highlight the most important information, with the ability to drill down into more detail with the tap of a finger.
Just a few years ago, if you left for a client meeting and forgot a crucial piece of information at your desk, you were out of luck. Today’s sales teams carry their entire organizations library of files and resources in their pocket, everywhere they go.
A mobile workforce is able to access all the important and relevant information they may need for a meeting, right in the moment. It’s like having a personal assistant who is always with you, ready to brief you on all the information you need to know.
We are a culture obsessed with productivity, and mobile is one of the most effective ways for sales teams to streamline their opertations. Mobile sales teams find their daily functions easier to perform and with greater efficiency.
Sales reps already have their phone in hand for hours each day. Putting a CRM solution at their fingertips, in a way that matches they way they want to work, eliminates much of the friction and monotony in utilizing the most important CRM features. As the sales industry becomes more competitive, mobile technology will also be the key to increasing sales team productivity to peak levels.
All too often, the daily tasks and responsibilities of a sales team are spread out over a wide range of tools and platforms. This can make the daily workflow of a salesperson a daily headache. A mobile CRM provides the right tools to accomplish all of a salesperson’s task in one place, and make life just a little bit easier.
The advantages of a mobile sales team don’t stop here. Continue learning even more about how mobile can give you a competitve edge by downloading your free copy of 10 Advantages of a Mobile Sales Team.