Jan 14, 2015 By Tim Pickard

10 Customer Service Stats and What They Mean for Your Contact Center

Businesses can pour money into elaborate advertising campaigns, but bad customer service can undo all that hard work instantly. Excellent customer service can be as good (and often better) for your brand than a well-orchestrated PR campaign: get your customers to do the talking for you! Great... Read More

Customer Service, Social

Jan 14, 2015 By Matthew Kruchko

Small Business Spotlight: How Authenticity Became the A-word

  Here’s a resolution for 2015. Ban “authenticity” from your brand vocabulary. Haven’t we beaten the a-word to death? It’s become a lazy word, used by brands that don’t begin to deliver. Do they think we’re stupid? I want to give my industry the benefit of the doubt, so here’s what I... Read More

Sales Cloud, Small Business, SMB Spotlight

Jan 14, 2015 By Sarah Boutin

Behind the Scenes at Salesforce: Our #1 Recruiting Secret

They say it’s all about who you know. Sure, that may be the case for job-seekers and aspiring actors...but it’s also just as true for employers. Someone you know might be able to connect you with your future #dreamjob, and someone we know might be able to connect us with a dream... Read More

Careers, Cloud, Featured

Jan 14, 2015 By Stuart Leung

Strange Bedfellows: How Content Marketing is Bringing Together Sales Teams and Marketing Departments

Sales, meet your new BFF, marketing. I know you’ve sometimes been separated, and occasionally you’re at odds, but I think from now on, you’re going to find that you are inseparable, forever-linked besties, two-of-a-kind pals. What makes us so sure? The Content Marketing Institute’s 2015 B2B... Read More

Marketing, Sales

Jan 14, 2015 By Alexa Schirtzinger

Kickstart 2015 With These 5 Tips for Business Success

It's a brand new year, and change is in the air: the gyms are packed and people are buzzing with the promise of making improvements and embracing the opportunities that the next year may bring. When it comes to business, a new year presents the possibilities of new prospects, new ideas, and... Read More

Analytics, Apps, Sales, Customer Service, Featured, Platform

Jan 13, 2015 By Peri Shawn

10 Ways to Measure the Effectiveness of Your Sales Coaching

Let’s say you want to become a more profitable sales coach in 2015.  Take a bold approach and measure the effectiveness of your current sales coaching.  Then you’ll have a more focused and profitable approach to your sales coaching improvement.  You can do this by measuring the... Read More

Jan 13, 2015 By Fergal Glynn

The State of Sales Productivity in 2015 (INFOGRAPHIC)

While most VPs of sales tout growth and new logos as key business imperatives, the state of sales teams from a holistic investment and management perspective reveals a different story; there is a stark disconnect between what management sees/does and what reps want/need.   For example,... Read More

Featured, Marketing, Sales

Jan 13, 2015 By Salesforce

What CRM Means for the Connected Age

If you've spent time in the business world, you've been exposed to hundreds of acronyms. One you've likely heard a lot is CRM, which stands for customer relationship management. But in today's connected world, where customers are more empowered and connected than... Read More

Cloud, Collaboration, Featured, Sales

Jan 13, 2015 By Stuart Leung

Crowdsourcing Platforms: How Complete Strangers Can Become a Community

For all of the internet's world-changing bravado and talks of disruption, it basically boils down to a digital communication tool. What really makes the internet so special is its unfathomable reach. In 2014, the number of internet users in the world exceeded 3 billion, or approximately 40% of... Read More

Cloud, Community, Community Cloud, Featured