360 PERSPECTIVES

How To Connect Silos
and Put Customers First

May 02, 2017 By Leyla Seka

How AppExchange is Empowering Companies in the $389 Billion Salesforce Economy

When I joined Salesforce, the iPhone was only four months old and “apps” were ordered in restaurants. Nine years later, the AppExchange is the world’s largest and longest-running business app marketplace and, in many ways, one of Salesforce’s biggest differentiators—and I couldn’t be prouder of... Read More

AppExchange, News

May 01, 2017 By Joanna Beerman

14 Retail Customer Experience Stats That Just Might Blow Your Mind

Retail will change more in the next five years than it has in the last 50, largely driven by the consumer’s tech adoption. Read 14 mind-blowing stats related to the retail customer experience to identify where brands can focus to transform business-as-usual to connected shopping experiences.... Read More

Retail

May 01, 2017 By Katrin Kusek

4 Things to Love About the New Salesforce Proficiency Pack for Administrators

As one of the instructors who helped build the new Salesforce Proficiency Pack for Administrators—and the lead instructor dedicated to delivering it—I know firsthand how it can help budding admins from all walks of life prepare for their certification. So what exactly is it? Put simply, it is a... Read More

Cloud, Learning

May 01, 2017 By Kristie Poon

30+ Free SMB Resources for Growth and Innovation

Your business may be small now, but with the right technology, tools, and resources you can grow faster than ever. Here’s a collection of 30+ awesome, free resources to help and inspire your growing business. Growth Growth Kit [worksheet]. Take your growing business to the next level with this... Read More

Small Business

May 01, 2017 By Adrian Kunzle

Gartner Names Salesforce a Leader of High Productivity Application Platforms as a Service

We are very excited to announce that Gartner named Salesforce a leader in their new high productivity aPaaS Magic Quadrant What is hpaPaaS? The world of Enterprise IT is rapidly embracing a more efficient, low code approach to application development. In fact, 82% of IT professionals say they are... Read More

App Cloud, News, IT

May 01, 2017 By Tom Gersic

7 Salesforce Apps to Help You be More Productive Right Now

Update: Good news! Premier Apps are now available to all customers. Visit Salesforce Labs and search by name to download and use one of these apps. Ever read a book or searched online for tips about how to be more productive? You’ve probably come across some advice like this: Take a walk.... Read More

Apps

May 01, 2017 By Blake Miller

Email: The Workhorse of 1-to-1 Marketing – Part 3: Purchase

In this blog series, we’ve been following brands that strategically use email marketing to seamlessly personalize every step of the customer journey. Marketers today know that customers expect tailored content and a flawless experience when interacting with brands online. Here are some examples of... Read More

Marketing Cloud, Marketing

Apr 29, 2017 By Mike Hanski

The Small Business Owner's Guide to Content Outsource

Many small businesses have found content marketing to be one of the most efficient ways to drive traffic, enhance brand recognition, prove credibility, and increase conversions. Businesses are using everything from blog posts and how-to videos to social media and email newsletters to share content... Read More

Content Marketing, Small Business, Marketing

Apr 28, 2017 By Blake Miller

Email: The Workhorse of 1-to-1 Marketing – Part 2: Evaluation

Whether they’re browsing a website or reading an email, today’s consumer expects personalized content from brands. Consumers now look to brands to help them make informed decisions. It’s the marketer’s job to deliver that information — and become genuinely useful to the customer. This is the... Read More

Marketing Cloud, Marketing

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

How AppExchange is Empowering Companies in the $389 Billion Salesforce Economy

14 Retail Customer Experience Stats That Just Might Blow Your Mind

4 Things to Love About the New Salesforce Proficiency Pack for Administrators

30+ Free SMB Resources for Growth and Innovation

Gartner Names Salesforce a Leader of High Productivity Application Platforms as a Service

7 Salesforce Apps to Help You be More Productive Right Now

Email: The Workhorse of 1-to-1 Marketing – Part 3: Purchase

The Small Business Owner's Guide to Content Outsource

Email: The Workhorse of 1-to-1 Marketing – Part 2: Evaluation

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First