Sep 26, 2018
By
Patrick Willer
The distinct boundary between Business-to-Business (B2B) and Business-to-Consumer (B2C) companies is evaporating as they now operate more like B2B2C companies. Never before have companies been able to get so up close and personal with consumers — that is, if they seize the opportunity to do so....
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B2B Marketing,
B2C Marketing,
Best Practices,
Ecommerce,
Marketing Personalization
