360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Apr 16, 2020 By Carolyn Warsham

Weekly Digest: Middle Managers — It’s Your Time to Shine

This post originally appeared on April 16 in the Salesforce Blog’s newsletter, a weekly roundup of our most recent stories. Get on the list by clicking “Subscribe” above. If there’s one thing the pandemic is teaching us, it’s that the most needed changes may come from the unlikeliest leaders. I... Read More

Business as a Platform for Change, Salesforce Ohana, Leading Through Change, Leadership

Apr 09, 2020 By Lisa Lee

How Middle Managers Can Shine in the Midst of a Crisis

In a recent fireside chat, Soledad O’Brien, the award-winning journalist and producer, told Salesforce CMO Stephanie Buscemi that in times of crisis, opportunities emerge in every organization for true leaders to rise to the occasion. “People in the workplace want a chance to lead, even in a... Read More

Customer Engagement, Leading Through Change, Leadership

Apr 08, 2020 By Carolyn Warsham

Weekly Digest: Businesses in Crisis Are Stepping Up

This content originally appeared on April 1 and April 7, 2020, in Carolyn Warsham's weekly email, bringing you the latest stories from the Salesforce universe. Click "Subscribe" above to get on the list. Weeks ago, under the weight of the COVID-19 crisis, we completely shifted our... Read More

Business as a Platform for Change, Salesforce Ohana, Leading Through Change, Leadership

Apr 07, 2020 By Bill Patterson

How a Coffee Shop Continues Serving Customers From Home

Amy and Ben Wright recently temporarily shut down their five coffee shops in Wilmington, North Carolina, laying off over 120 employees, and moving their entire business online, all in one week. For the Wrights, it was a painful decision, especially because many of their employees who have... Read More

Business as a Platform for Change, Leading Through Change, Leadership, Salesforce Ohana, Small Business, Service Cloud, Community Cloud

Apr 02, 2020 By Andrew Albert

Deploy a Crisis Response App to Support Your Workforce and Business Continuity

Over the last month, business practices have changed around the world. Routines are no longer the same, and we’re figuring out where to focus and how to pivot based on changing data and operational considerations. Yet, it’s awe-inspiring to see individuals and teams, all across the world, finding... Read More

Customer Engagement, IT, AppExchange, Apps, Leadership, Leading Through Change

Apr 01, 2020 By Isabel Gonçalves

How to Be Inclusive of Working Parents During Times of Crisis

With schools closed in 188 countries, there are now more than 1.5 billion students learning from home. The COVID-19 pandemic is impacting many parents as they juggle working, parenting, and homeschooling. It’s clear this is anything but business as usual. For example, the other day, my colleague... Read More

Business as a Platform for Change, Leading Through Change, Equality, Leadership

Apr 01, 2020 By Laura Woods

Video: An Overview of the New Programs We've Rolled Out, Responding to the Pandemic

Today, Salesforce Senior Vice President of Employee Marketing and Engagement Jody Kohner provides a lens into the rapid changes taking place at our company as Salesforce adapts to life and work during a pandemic. Guided by the desire to ramp up communication and to provide radical transparency for... Read More

Business as a Platform for Change, Leading Through Change, Leadership, Corporate Culture

Mar 24, 2020 By Leandro Perez

How to Turn an In-Person Event Into a Compelling Virtual Experience

In February, Salesforce turned its World Tour Sydney conference into a virtual event in just 10 days. Here’s what we learned, along with tips for how you can do the same for your company. Last month, due to the unprecedented situation with COVID-19, we spent 10 days pivoting Salesforce World Tour... Read More

Digital Transformation, Marketing, Customer Experience, Leadership, Strategy, Leading Through Change

Mar 18, 2020 By Heidi Robbins

How to Communicate With Customers During Times of Crisis

Whether it’s a global issue like COVID-19 or a local emergency, businesses must have a crisis communication plan in place for their customers. This goes beyond minor adjustments to marketing messages. The plan must extend to customer service teams, your website, social channels, customer-facing... Read More

Customer Engagement, Customer Service, Marketing, Best Practices, Leadership, Thought Leadership, Leading Through Change

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How To Create a Customer-Centric Experience

The New Rules of Customer Engagement: Key Trends From Global Research

Salesforce.com

360 PERSPECTIVES

How To Connect Silos
and Put Customers First

Weekly Digest: Middle Managers — It’s Your Time to Shine

How Middle Managers Can Shine in the Midst of a Crisis

Weekly Digest: Businesses in Crisis Are Stepping Up

How a Coffee Shop Continues Serving Customers From Home

Deploy a Crisis Response App to Support Your Workforce and Business Continuity

How to Be Inclusive of Working Parents During Times of Crisis

Video: An Overview of the New Programs We've Rolled Out, Responding to the Pandemic

How to Turn an In-Person Event Into a Compelling Virtual Experience

How to Communicate With Customers During Times of Crisis

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CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

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Salesforce.com

360 PERSPECTIVES

How To Connect Silos and Put Customers First

Most Popular Stories

CTO Perspective: Take Your Development Team From Product- To Customer Centric

How To Create a Customer-Centric Experience

New Rules of Customer Engagement: Key Trends From Global Research

Americas

Europe, Middle East, and Africa

Asia Pacific

How To Connect Silos
and Put Customers First