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Jennifer Burnham
Jennifer is Director of Social Content Marketing at Salesforce.com, responsible for leading content strategies that engage the Salesforce.com community and its customers, and attract new prospects.
Anyone who has written a blog post or created any piece of content -- a video, an ebook or a Facebook post -- knows how much effort, time and passion can go into crafting your message.The reward for that hard work is the magical moment when you publish your content and it takes that viral journey...
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LinkedIn’s
reputation as a top recruiting watering hole is well-earned -- how many of us
can give credit to LinkedIn for helping us hire that rock star employee, or
take that next step in our careers?
However,
there is another LinkedIn feature which is relatively less well-known...
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A lot of companies are picking up on the fact that LinkedIn is an invaluable source to stay in touch with customers and prospects. Creating a Company LinkedIn page and posting regularly on it will keep your business top of mind for your followers and expand your reach among possible new hires and...
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When businesses create a Facebook page, they have one major question – how do we get more “Likes”? Other than being an obvious popularity score, “Likes” on your business Facebook page are important because:
Those who click 'Like' on Facebook pages are 2.4x more...
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Many brands today are posting on Facebook as a means of connecting with their customers and prospects. However, very few have mastered the basics such as the ideal post length, use of imagery, use of color and linking. When used correctly, these small improvements will add up to increased...
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Many brands today are posting on Facebook as a means of connecting with their customers and prospects. However, very few have mastered the basics such as the ideal post length, use of imagery, use of color and linking. When used correctly, these small improvements will add up to increased...
Read More
You may not look at you or your business this way, but you're a content creator.
Think about it: it's likely that your company produces a variety of customer stories, product tutorials, decks and white papers. Your employees are creating presentations and sales pitches. Today this content...
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With a little help from our Facebook fans around the world, we've created a custom Spotify playlist to rock the Social Enterprise in London! Listen to the playlist below and subscribe here: http://spoti.fi/CFLondon.
Tune into Cloudforce London later today and get ready to be inspired by...
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We're excited to see all 10,000+ (!) of you at the Cloudforce Social Enterprise Tour on Thursday, March 15! To help you get the most out of the day, our Cloudforce Hospitality Crew has collected some great tips.
Share these with your team, get prepping... and see...
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![The Perfect LinkedIn Status Update [INFOGRAPHIC]](http://www.salesforce.com/etc/designs/blogsRedesign/images/default.jpg)
