NEW RESEARCH

State of the
Connected Customer

Discover the trends shaping the
future of customer engagement.

Featured

Sales enablement essentials

How-to’s, tips and resources to fuel your sales enablement and deliver what today’s customers want.

GET THE TOOLS

Be inspired by our customers

From the challenges to the achievements, discover stories that will inspire growth ‒ with heaps of handy tips along the way.

INSPIRE ME

Leadership insights

Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

EXPLORE SERIES

Sep 13, 2021 By Salesforce

Open Banking: How to Tick the Customer Experience Box According to Frollo

Open Banking in Australia is introducing previously unimagined levels of customer experience. We spoke with Frollo’s CEO Gareth Gumbley to find out how banks can get started.... Read More

Financial Services, Digital Transformation, Customer Experience

Sep 10, 2021 By Salesforce

How to Be Better Allies to People With Disabilities

Creating workforces that include and support people with visible and invisible disabilities has enormous benefits. Providing appropriate support requires education and open communication. Two Abilityforce leaders share their insights into how we can be better allies to people with disabilities.... Read More

Equality

Sep 09, 2021 By Salesforce

Cutting Through the Fog: The Power of AI for Accurate Sales Forecasting

AI is proving to be a powerful ally to high-performing sales teams looking to cut through the fog of uncertain times and nail down a forecast they can depend on. At the same time, they are getting closer to customers than ever before.... Read More

Sales, Sales Strategies, E-Books

Sep 07, 2021 By Salesforce

8 Best Practices (and Traps to Avoid) for Mastering SEO

Strong SEO rankings are highly coveted, but are increasingly difficult to secure. To help you master search engine optimisation, here are 8 best practices (and 8 traps to avoid).... Read More

Best Practices

Sep 06, 2021 By Salesforce

The State of CRM in Asia Pacific: Top Trends and Opportunities to Know Now

For APAC businesses, the global State of CRM research presents as many challenges as opportunities. Here, Salesforce APAC’s Director of Content Strategy, Divisha Gupta, shares the key findings.... Read More

CRM, Research

Sep 03, 2021 By Salesforce

What Is Order Management? And Why Should Your B2C or B2B Care?

For the modern business, a solid order management system is integral in taking an order from cart to customer. Here, Luke Ball, VP of Product Management breaks down the whats, whys and hows of successful order management.... Read More

Commerce

Aug 31, 2021 By Salesforce

How to Implement a Business Strategy Framework That Works

Find out how you can start developing your own business strategy framework using the Salesforce V2MOM management process.... Read More

Strategy, Leadership

Aug 30, 2021 By Cian Mcloughlin

Speed up Your Revenue: How to Add Value by Ditching the Discount

Sales leader and contributor to our 21 Pro Tips for Sales Reps e-book, Cian Mcloughlin, shares how sales reps can speed up their revenue. The answer is actually simple. Stop discounting. Here, Cian explains why customer discovery is more valuable than discounting.... Read More

Sales, Sales Strategies, E-Books, Practical Tips

These Slack Tricks Can Boost Your Productivity at Work

Aug 27, 2021 By Salesforce

Get Stuff Done With These Slack Productivity Tips

Wondering how you can improve productivity at work? These Slack tips on etiquette and productivity to speed up your work, keep teams connected, and have some fun along the way.... Read More

Best Practices

Watch the best of Salesforce World Tour Sydney 2022 on Salesforce+.

Editors' Picks

INFOGRAPHIC

Salesforce.com/au

Get a monthly round-up of our top blogs straight to your inbox.