Our 2nd State of Sales report reveals customer experience has overtaken traditional metrics to become the key factor by which sales performance is judged...
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We talked to Jon Fowler CEO at Vevox, about how they are exploiting data for smarter marketing campaigns, product development, and sales engagements...
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We’ve talked to over 1,000 UK Sales, Marketing and Service professionals over the last twelve months. Here’s the state of play, today (with snazzy animated GIFs)...
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A well-executed sales strategy can give you important insights into your forecasting efforts, and help you make wise decisions about improving your strategy...
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Customer Experience is the new driver for competitiveness. With that in mind, I’ve been looking at how Santa could build an amazing customer obsessed operation...
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Today’s connected, information-savvy customers are quietly leading a revolution. And the traditional sales-pitch could be one of the first big casualties
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Airlines can significantly benefit from Artificial Intelligence (AI) in order to optimise B2B sales win rates, provide better B2C marketing and improve staff efficiency...
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We are excited to share today’s guest blog post by Homayoun Hatami, senior partner at McKinsey & Company, leading the EMEA Marketing & Sales practice...
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