June 24, 2020 By Salesforce Canada

How D2L is Changing Learning in a Changing World

By April Oman, Senior Vice President of Customer Engagement For the last 20 years, our unofficial motto at D2L, a Canadian-headquartered education-technology company, has been “changing the way the world learns.” We’ve been steadily delivering on that motto year after year, growing into a global... Read More

Customer Story, Leading Through Change

June 22, 2020 By Salesforce Canada

Matt Dixon On How Canadian Businesses Can Future-Proof Their Customer Experience

There’s no short and simple answer to how businesses should lead through the changes we’ve experienced over the past few months, or what their customer experiences should now look like. It’s a topic that demands a more in-depth discussion, and there may be no better person to lead it than Matt... Read More

Customer Experience, Service Cloud

May 27, 2020 By Salesforce Canada

Inside ASTOUND Group’s Effort To Build Medical Screening Facilities Amid COVID-19

By Andrew Pittam Our business is all about designing and building experiences that bring people together, whether it’s a trade show exhibit, a pop-up retail display or something related to a live event. To say the pandemic has had an impact on us is an understatement. Given that government social... Read More

Leading Through Change, Customer Story, Business as a Platform for Change

May 20, 2020 By Salesforce Canada

How Alta West Capital Adapted To Change By Putting Customers And Employees First

By Chuck McKitrick The vision for our company has always been to help put Canadians into homes, and to help others achieve their financial freedom. While the world has changed a lot amid the recent pandemic, that vision has remained the same — we just deliver on it very differently. Even before... Read More

Leading Through Change, Customer Story, Digital Transformation, Customer Experience

May 13, 2020 By Salesforce Canada

Inside Luv2Pak’s Pivot To Helping Provide PPE To Front-Line Workers

By Ben Hertzman, Chief Operating Officer at Luv2Pak When this crisis began, we realized early on that we had a unique opportunity as a company to help and give back. Although the average Canadian consumer might not recognize our name, they’ve almost certainly used our products, because we supply... Read More

Leading Through Change, Customer Story, Sales

May 7, 2020 By Salesforce Canada

Salesforce Q1 Shopping Index: Insights And Action Items For Canadian Retailers

Canadian retailers, like their peers all around the world, had little time to prepare for the impact of COVID-19 on their businesses, and the time they have now probably raises more questions than answers. Though customers will gradually be allowed to visit physical stores as the outbreak is... Read More

Leading Through Change, Retail, Commerce

May 5, 2020 By Salesforce Canada

How Canadian Retailers Are Supporting Shoppers Amidst the New Normal

This is a defining moment in retail. With COVID-19 creating an international emergency, the majority of Canadians have been sheltering in place for more than a month now. The result is a massive spike in demand for groceries and other household essentials alongside widespread concerns about safety... Read More

Commerce, Leading Through Change, Retail, Customer Engagement

April 9, 2020 By Salesforce Canada

Weathering Uncertainty: How Retailers Can Connect With Digital-Only Customers

In a crisis, the traditional ways of doing business don’t always work. And just a month into the COVID-19 pandemic, retailers are already experiencing disruptions. According to a recent survey, 42% of Canadian small businesses are worried about having to close permanently as a result of the novel... Read More

Leading Through Change, Customer Engagement, Commerce, Commerce Cloud, Retail, Ecommerce, Digital Transformation

March 13, 2020 By Salesforce Canada

What Different Generations Can Teach Each Other About Customer Service

Of all the memes that captured the public’s attention in 2019, ‘OK Boomer” is probably the one companies should keep in mind as they develop their customer service teams. The meme started as a series of dismissive replies to a video on the social media platform TikTok, where an unidentified older... Read More

Customer Story, Corporate Culture

Salesforce Canada

How D2L is Changing Learning in a Changing World

Matt Dixon On How Canadian Businesses Can Future-Proof Their Customer Experience

Inside ASTOUND Group’s Effort To Build Medical Screening Facilities Amid COVID-19

How Alta West Capital Adapted To Change By Putting Customers And Employees First

Inside Luv2Pak’s Pivot To Helping Provide PPE To Front-Line Workers

Salesforce Q1 Shopping Index: Insights And Action Items For Canadian Retailers

How Canadian Retailers Are Supporting Shoppers Amidst the New Normal

Weathering Uncertainty: How Retailers Can Connect With Digital-Only Customers

What Different Generations Can Teach Each Other About Customer Service

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