Buy now, with one click. Transactional sales of commodity goods have become simpler and easier, with both sellers and buyers using automated processes to minimize the number of human touches and maximize speed and efficiency. And in situations where automation alone won’t get the job done,...
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I loved my first job. I loved it so much that I stayed for three years. By the time I left, however, the elements that had attracted me in the first place had pretty much diminished. The truth is, I felt more than ready for my next challenge.
You may also love your job but really want a promotion....
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Although it has been slow to gain mainstream momentum as a sales tactic, social selling has been generating results.
According to Socially Centered Selling, all the way back in 2012, 72.6% of salespeople who used social selling outperformed their peers. Top performers have been using social...
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“I think we’re going to the moon because it’s in the nature of human beings to face challenges."—Neil Armstrong
45 years ago today, man first set foot on the moon.
Neil Armstrong's little bounces across the lunar surface, broadcast around the globe in grainy black and white, captured the...
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Sales, marketing, marketing automation—all pieces to a puzzle that fit together a lot more neatly than people think. If you’re evaluating a marketing automation solution and are worried about adoption at your company, you can rest easy knowing that both your marketing and sales teams will benefit...
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Will Rogers once said, “It isn’t what we know that gives us trouble—it’s what we know that ain’t so.”
There’s plenty of “what we know” in sales. Unfortunately, much of it is based on anecdote, theory and belief—not evidence. And some of our most cherished beliefs, it turns out, just ain’t...
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The highly successful sales professional is able to adapt and grow in any market environment precisely because they aren’t satisfied with their present level of competency. Instead, they constantly ask themselves two questions: 1) what do I need to learn that I don’t know now, and 2) what do I...
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The business of selling has always been social. Though the end results of generating new revenue are still the same, the tactics—like anything in life—must change to meet the current landscape.
A brief history of sales
The art of bartering is sales in its earliest form; for the most part, it was...
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Salespeople have more opportunity than ever before to take control of the way they market to and interact with prospects.
Marketing is no longer taking place exclusively on the macro-level of campaigns and advertisements. New micro-level marketing opportunities are appearing in the form of...
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