Sep 03, 2020
By
Kyle Teague
How do you market to fans when there are no fans in the stands? That sounds like a line from a Dr. Seuss riddle, but it’s the very real challenge that NBA and WNBA organizations face this summer. Here's how Pacers Sports and Entertainment worked to create the ultimate fan experience...
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Customer Engagement,
Marketing,
Service Cloud,
Marketing Personalization,
Marketing Automation,
Customer Experience,
Customer Journey
