Jan 17, 2020 By Keara Cho

The Top Email Nurture Journeys Every SMB Marketer Should Build

Ever build 20 email marketing campaigns to find out only one works? The key to a successful marketing campaign is segmenting your target audience correctly and being customer-obsessed. But your job is not just to drive people to websites and have them fill out a form to become a lead; it’s to be... Read More

Best Practices, Email Marketing, Small Business

Apr 24, 2018 By Keara Cho

5 Ways a Small Marketing Team Can Deliver Big Results

Generating marketing leads can sometimes feel like chasing tennis balls. And if you're part of a small marketing team, you'll want to to avoid running in different directions to chase down those leads, and instead identify the best ways to reach your target audience. Here are 5 tips that will... Read More

Marketing, Small Business

Sep 26, 2014 By Keara Cho

Desk.com's Dreamforce Guide for SMBs

We’re counting down to the biggest cloud conference of the year. If you’ve never attended Dreamforce and haven’t signed up yet, think again! Dreamforce isn’t just for big companies; it’s for anyone who dreams big and wants to take their business to the next level. So what’s the deal... Read More

Desk.com, Customer Service, Small Business, Events, Dreamforce

Nov 13, 2013 By Keara Cho

Salesforce and LinkedIn Partner for Interactive Online Dreamforce Experience

Last year I attended my first Dreamforce. Words cannot express what it is like to be at a conference where you feel innovation and exuberance flowing from every corner around you. I heard inspirational speakers like Marc Benioff and Sir Richard Branson talk about the future of tech, reminding me... Read More

Dreamforce

Dec 11, 2012 By Keara Cho

How to Grow a Business: When Big Companies Were Small [Infographic]

Even the biggest multi-billion dollar conglomerate started off as a small business. After studying some of the most dominant brands, it's clear there was one common denominator that they share when growing their business -- having a clear vision. A clear vision of what you want... Read More

Featured, Small Business

Oct 12, 2012 By Keara Cho

How to Make B2B Ads Sexy

It’s true that selling a pair of colored jeans or a video game is much more exciting than selling IT infrastructure and industrial machines. But why can’t we make B2B exciting too? After all, the end buyers of B2B are humans too. In our marketing department, we believe that B2B ads do not... Read More

Marketing

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

Keara Cho

The Top Email Nurture Journeys Every SMB Marketer Should Build

5 Ways a Small Marketing Team Can Deliver Big Results

Desk.com's Dreamforce Guide for SMBs

Salesforce and LinkedIn Partner for Interactive Online Dreamforce Experience

How to Grow a Business: When Big Companies Were Small [Infographic]

How to Make B2B Ads Sexy

Reopen Safely

A Step-by-Step Guide for Returning To the Office

Research

Digital Transformation in Times of Change

Most Popular Stories

Ethical AI Can't Wait: 4 Ways To Drive Greater Equality in Your AI

Send Your Emails at the Right Time: 3 Ways Data Can Increase Your Marketing ROI

Do You Know Your Customer? 5 Questions for Communications Service Providers

Learn With Trailhead

Get Started With Sourcing PPE

Americas

Europe, Middle East, and Africa

Asia Pacific

Americas

Europe, Middle East, and Africa

Asia Pacific

Salesforce.com

The Top Email Nurture Journeys Every SMB Marketer Should Build

5 Ways a Small Marketing Team Can Deliver Big Results

Desk.com's Dreamforce Guide for SMBs

Salesforce and LinkedIn Partner for Interactive Online Dreamforce Experience

How to Grow a Business: When Big Companies Were Small [Infographic]

How to Make B2B Ads Sexy

Reopen Safely

A Step-by-Step Guide for Returning To the Office

Related Blog Posts

Research

Digital Transformation in Times of Change

Most Popular Stories

Ethical AI Can't Wait: 4 Ways To Drive Greater Equality in Your AI

Send Your Emails at the Right Time: 3 Ways Data Can Increase Your Marketing ROI

Do You Know Your Customer? 5 Questions for Communications Service Providers

Learn With Trailhead

Get Started With Sourcing PPE

Americas

Europe, Middle East, and Africa

Asia Pacific