Every marketer loves to talk about the importance of customer journeys. But let's face it-delivering amazing customer experiences across every digital touchpoint is easier said than done. No worries! We've here to help.

Hundreds of marketers recently joined us online for our 3-part series on mastering customer journeys. Our team of experts covered everything from the basics to advanced strategies.

If you weren't able to join the discussion live, you can still access each session on demand. Watch each at your own leisure and soon enough, you'll be well on your way to providing the 1-to-1 experiences your customers will appreciate!


Part 1: Using Your Data to Deliver What Your Audience Needs

Come away with high-level goals for your journey and guidance to move forward with your best ideas for 1-to-1 brand experiences.

Watch the recording now.

Part 2: Creating the Perfect Content for the Right Channels

Take stock of your content (such as blogs, reports, and newsletters) and how you distribute it, then walk through steps to assess untapped types of content that would benefit your customers most.

Watch the recording now.

Part 3: Mapping Your Customer Journey

Whether you're just starting out with customer journeys or you're looking to expand upon an existing skillset, come away with the tools you need to move forward.

Watch the recording now.