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State of the
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Sales enablement essentials

How-to’s, tips and resources to fuel your sales enablement and deliver what today’s customers want.

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Be inspired by our customers

From the challenges to the achievements, discover stories that will inspire growth ‒ with heaps of handy tips along the way.

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Leadership insights

Founders, CEOs, leaders of all stripes share their tales of blazing new trails in their lives, careers and companies.

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Feb 04, 2021 By Salesforce

SMB INSIGHTS: Customer engagement, technology and the future

More than 2,000 SMB leaders and owners worldwide shared their experiences navigating the challenges of 2020 in our Small & Medium Business Trends report. We’ve narrowed down the key insights from the report.... Read More

Small Business, Infographics, Customer Engagement, Research

Feb 01, 2021 By Salesforce

The future of government

New research from Intermedium discusses the seven key drivers of digitisation and transformation across the public service.... Read More

Public Sector, Digital Transformation, Infographics, Research

Jan 29, 2021 By Merlin Luck

Why Digital Transformation Is More Than a Buzzword

Salesforce Trailblazers Koda Capital and Community Vision discuss how digital technology has transformed how their teams work and kept them operating during the challenges of COVID.... Read More

Small Business, Digital Transformation, Customer Engagement, Research

Jan 28, 2021 By Trevor Philpot

How Community Vision Transformed Customer Engagement for Life-Changing Outcomes

WA State Director Trevor Philpot spoke with Community Vision COO Yvonne Timson about how her organisation’s customer engagement strategy and operations have changed to achieve truly life-changing outcomes, and how the pandemic has impacted this transformation.... Read More

Trailblazer Story, Customer Engagement, Customer Experience, Research

Jan 27, 2021 By Salesforce

5 SMB Trailblazers Share How They Are Preparing for Future Growth

As lockdowns ease and small businesses look for growth in 2021, five SMB Trailblazers share their insights and advice for future-proofing, visibility and more.... Read More

Small Business, Trailblazer Story, Infographics, Research

Jan 21, 2021 By Rosemary Conn

How Schools Plus is diving into 2021

Schools Plus CEO Rosemary Conn on the role of STEM education in wellbeing and building resilience, and how her organisation’s work with schools and teachers has changed.... Read More

Equality, Community, Salesforce Culture, Not for Profit

Jan 20, 2021 By Salesforce

New State of Service Report: Insights from 7,000 customer service pros reveal a changed industry and 4 major priorities

2020’s surging caseloads, anxious customers and rapid digital shifts changed customer service forever. In the fourth edition of the State of Service report, learn how service organisations shifted gears and where high-performing teams are headed next.... Read More

Service, Service Cloud, Research, Customer Service, Digital Transformation

Jan 18, 2021 By Jo Gaines

Q&A: Jo Horgan, MECCA, on women in leadership

The number of female CEOs at ASX200 companies has hit its lowest point in four years. We interviewed MECCA founder Jo Horgan on why having women in leadership is so important, and what we need to do to improve the balance.... Read More

CEO, Business as a Platform for Change, Equality, Salesforce Culture, Leadership Insights, Leadership

Jan 14, 2021 By Salesforce

Infographic: How sales reps are staying at the top of their game

When COVID-19 hit, the sales landscape changed – possibly forever. Here’s how sales reps around the world adapted to new ways of working, and how they feel about their future in the new normal.... Read More

Sales, Sales Strategies, Sales Cloud, Research, Infographics

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