Paul Zahra

Paul Zahra is CEO of the Australian Retailers Association.

Feb 03, 2022 By Salesforce

5 Ways to Acquire and Retain the Best Talent

How and where we work has changed forever. And if you’re not keeping up with your employees' needs in this rapidly changing environment, you risk losing them. Check out our five tips on how to acquire top talent and keep them engaged.... Read More

Future of Work

Feb 01, 2022 By Salesforce

Openpay's CEO Shares 3 Customer Experience Lessons From the 'Buy Now, Pay Later' Revolution

‘Buy now, pay later’ fintech companies have transformed layby for the 21st century, and learned important lessons along the way. Dion Appel, CEO ANZ at Openpay, shares his thoughts about the benefits and challenges of personalisation.... Read More

Financial Services, Financial Services Cloud, Research, Customer Experience, Customer Engagement, Personalization

Jan 27, 2022 By Salesforce

What Is a Salesforce Architect?

Calling problem solvers and big picture thinkers! A Salesforce Architect may just be your next big career move. Find out what an architect is and how you can become certified.... Read More

Company, Trailblazer Story, Practical Tips

Jan 25, 2022 By Salesforce

In fewer than 900 words we explain what business strategy is

If you work in marketing, sales or product development, you’ve probably heard the term “business strategy” thrown around a fair bit. But this isn’t workplace jargon – it’s an essential starting point for any business.... Read More

Strategy

Jan 21, 2022 By Stephanie McCredie

6 Account-Based Marketing Trends to Drive Success in 2022

Account-based marketing is emerging as the new vogue in business marketing, calling for sales and marketing teams to work together to significantly improve business goals.... Read More

Account-Based Marketing, Marketing, Research

Jan 18, 2022 By Kate Clutton

Medcast explains what ‘living with COVID’ means for SMBs in 2022

The pandemic has put pressure on small-to-medium businesses to rethink the way they work. Many of these changes are still ongoing, and some are permanent. Here, Medcast’s Kate Clutton discusses the changing face and future of SMBs.... Read More

Small Business, SMB Spotlight, Research, Customer Success, Trailblazer Story

Jan 17, 2022 By Salesforce

How BizCover Services 200,000 Small Business Customers With Smart Business Automation

Find out how the BizCover tailored their use of Salesforce into highly automated systems that can handle complex tasks in the background. Hear from Brad Hoyle, Operational Excellence Manager from BizCover to talk through the fruits of their digital transformation journey.... Read More

Customer Service, Customer Experience, Service

Jan 14, 2022 By Salesforce

Your Body: Yoga, Wellness and Connection in 2022

Whilst ending one year and ringing in another, it can be difficult to find the time to recharge. In the spirit of calm, clarity and connection, Judy Fang of Yogaforce shares her unique relationship with yoga and how it might help you, too.... Read More

Practical Tips, Business as a Platform for Change

Jan 12, 2022 By Salesforce

Is the Head of Sales Job Going Extinct? The Rise of the CRO

Discover why the chief revenue officer role is rising in popularity as they help identify new sales channels and uncover untapped markets.... Read More

Sales, Leadership, Future of Work

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Paul Zahra

5 Ways to Acquire and Retain the Best Talent

Openpay's CEO Shares 3 Customer Experience Lessons From the 'Buy Now, Pay Later' Revolution

What Is a Salesforce Architect?

In fewer than 900 words we explain what business strategy is

6 Account-Based Marketing Trends to Drive Success in 2022

Medcast explains what ‘living with COVID’ means for SMBs in 2022

How BizCover Services 200,000 Small Business Customers With Smart Business Automation

Your Body: Yoga, Wellness and Connection in 2022

Is the Head of Sales Job Going Extinct? The Rise of the CRO

Editors' Picks

How customer service changed in 2020

CRM 101 for sales leaders

3 years of customer engagement trends

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