Feature

May 09, 2022 By Salesforce

98% of Marketers Measure Success Differently Now Because of Data Privacy Changes

Salesforce has published brand new insights on the future of digital marketing in the new Marketing Intelligence Report.... Read More

Marketing, Digital Marketing, Research, Thought Leadership

May 05, 2022 By Dillon Baker

Top 10 KPIs for Email Marketers

Email marketing continues to change, but the core principles have remained the same. Learn more about what email marketers should focus on. ... Read More

Marketing, Email Marketing, Digital Marketing

Feb 22, 2022 By Mathew Sweezey

3 Trends That Will Shape Retail Stores of the Future

What would the future of retail stores look like? Mathew Sweezey, Director of Market Strategy at Salesforce, shares his predictions.... Read More

Retail, Digital Marketing, Marketing, Digital Transformation, Customer Engagement, Customer Experience

Dec 29, 2021 By Guilda Hilaire

How To Build Thriving Slack Communities for Marketers

Slack is a powerful tool for cultivating community in your company and beyond. Here’s how to build communities the right way. ... Read More

Marketing, Thought Leadership, Collaboration, Digital Marketing, Future of Work

Feb 10, 2021 By Areej Bazzari

How To Structure and Plan Your Digital Marketing Strategy in 2021

Learn the strategy you need to set goals, know your audience, and measure your KPIs for an effective digital marketing plan.... Read More

Digital Marketing, Best Practices, Marketing, Marketing Cloud, Commerce Cloud, Pardot

Nov 08, 2020 By Matt Marcotte

What To Do (and Avoid) in Your Holiday Retail Messaging

Ensure customers receive the right messaging from you this holiday season with our list of do’s (and don’t’s!).... Read More

Email Marketing, Marketing, Retail, Digital Marketing, Social Media Marketing, Social Media

Oct 07, 2020 By Salesforce

How To Use Data To Boost Growth Marketing

We spoke with 1,000 marketers about how they’re responding to the new growth mandate, the challenges they’re facing with data integration and analysis, and more. ... Read More

Digital Marketing, Research