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Jan 11, 2022 By Salesforce

How To Find, Win, and Keep New Customers in 2022

Learn more about the Salesforce tools that help small and medium-sized businesses find, win, and keep customers in 2022.... Read More

Small Business, Salesforce CMS, Pardot, Marketing Cloud, Sales Cloud, Service Cloud, Research, Digital Transformation

Nov 16, 2021 By Dan Scodellaro

Master Your Marketing: How To Convert More Leads With Pardot

Read about six of the ways Pardot helps small businesses automate their marketing, engage with customers, and convert more leads. ... Read More

Small Business, Marketing Automation, Pardot, Digital Transformation, Marketing

Sep 28, 2021 By Pardha Sardhi K

How to Build an Integrated Real Estate CRM for Tenant Management

Here’s how you can use Salesforce to build an integrated real estate CRM for tenant management in five steps.... Read More

CRM, Digital Transformation, Marketing Automation, Pardot, Sales Cloud, Artificial Intelligence, Work.com

Jul 13, 2021 By Salesforce

Why Pardot Is the Right Marketing Automation Tool for Sales and Marketing Alignment in SMBs

Pardot enables sales and marketing alignment to help small businesses find and keep more customers. Read on to learn how.... Read More

Digital Transformation, Marketing Automation, Pardot, Small Business, Sales, Marketing

Feb 16, 2021 By Saurabh Rawal

The Role of AI in Marketing: Beyond Automation, Towards Personalisation

Learn more about how AI-powered solutions, with their predictive capabilities, can help marketers make the right decisions, in near real-time.... Read More

Artificial Intelligence, Marketing, Personalization, Marketing Personalization, Marketing Cloud, Commerce Cloud, Pardot

Feb 10, 2021 By Areej Bazzari

How To Structure and Plan Your Digital Marketing Strategy in 2021

Learn the strategy you need to set goals, know your audience, and measure your KPIs for an effective digital marketing plan.... Read More

Digital Marketing, Best Practices, Marketing, Marketing Cloud, Commerce Cloud, Pardot

Dec 30, 2020 By Amanda Lane

Winter ’21 Is Live: See What’s Included in This Release

Find updates to Marketing Cloud's Customer 360 Audiences, Security Center, and more. Also, we're expanding our industry product portfolio.... Read More

CRM, Pardot, Seasonal Release, IT

Aug 31, 2020 By Mike Kostow

4 Ways Technology Can Give Your Account-Based Marketing Strategy a Boost

Account-Based Marketing (ABM) helps companies support more complex organizations. Here are four ways that digital marketing technology can help you execute your ABM strategy... Read More

Customer Engagement, Marketing, Marketing Cloud, Pardot, Account-Based Marketing, B2B Marketing, Digital Transformation