Dec 08, 2022 By Chris Jordan Automate Your Customer Data and Help Your Commerce Business Grow Commerce organisations rely on huge amounts of data. The only way to maintain sustainable growth is through automation.... Read More Commerce, Commerce Cloud, Data Culture, Thought Leadership
Sep 21, 2022 By Cecily Ng 3 Ways to Take Your Permission-Based Selling Strategy to the Next Level Optimise your permission-based selling process with these expert tips. Plus, find out how you can speed up the process.... Read More Thought Leadership, Leadership, Sales
Jun 17, 2022 By Latika Minocha How Salesforce Partners Can Guide You on Your Digital Transformation Journey What’s the secret to a successful digital transformation? Not doing it alone! The journey is long, but simpler with the right partner.... Read More Future of Work, Digital Transformation, Thought Leadership
Jun 15, 2022 By Chris Jordan Measure What Matters Most — Which Marketing Metrics Should You Focus On? With the proliferation of data sources, how do marketers know where to focus? Chris Jordan suggests measuring what you want to improve.... Read More Future of Work, Marketing, Digital Transformation, Thought Leadership
May 17, 2022 By Robert Colborne The Rise of CDP and Its Role in the Marketing Technology Stack According to the latest State of Marketing report, marketers are embracing CDP. Learn what CDP is, and how it is changing marketing.... Read More Marketing, Digital Transformation, Research, Thought Leadership
May 09, 2022 By Salesforce 98% of Marketers Measure Success Differently Now Because of Data Privacy Changes Salesforce has published brand new insights on the future of digital marketing in the new Marketing Intelligence Report.... Read More Marketing, Digital Marketing, Research, Thought Leadership
Apr 26, 2022 By Leandro Perez How Do We Make Customer Centricity More Than a Tagline? Leandro Perez and Brian Solis discuss what it truly means to be a customer centric business and how to make customer centricity a reality.... Read More Customer Service, Customer Experience, Customer Engagement, Thought Leadership
Dec 29, 2021 By Guilda Hilaire How To Build Thriving Slack Communities for Marketers Slack is a powerful tool for cultivating community in your company and beyond. Here’s how to build communities the right way. ... Read More Marketing, Thought Leadership, Collaboration, Digital Marketing, Future of Work
Dec 22, 2021 By Jon Feldman The Future of Commerce – Connected Data, Headless, and More Salesforce Commerce Cloud EVP and GM Lidiane Jones explains the newest commerce trends and what businesses need to do to keep up.... Read More Commerce, Commerce Cloud, Retail, Retail Insights, Future of Work, Thought Leadership